# Eco-Friendly Party Tumblers The 'Pirani Party Tumbler' Sustainably Reinvents the Classic Red Cup By Laura McQuarrie | Published 2018-07-30 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/party-tumbler References: [kickstarter](https://www.kickstarter.com/projects/65979182/pirani-party-tumbler-vacuum-insulated-and-sustaina) As much as the iconic red cup is synonymous with drinking culture, the Pirani Party Tumbler has the potential to phase out wasteful single-use cups with a modern, sustainable alternative. In light of the fact that single-use plastic cups can take centuries to decompose, the Pirani Party Tumbler was developed as a BPA-free, [eco-friendly red cup replacement](https://www.trendhunter.com/trends/the-hefty-party-cups) made of kitchen-grade stainless steel. Beyond the benefits that the cup offers to the environment, the [vacuum insulated design](https://www.trendhunter.com/trends/link-tumbler) helps to keep one's drinks either cold or hot for hours upon end. The design also comes with a secure lid and Kickstarter supporters can access the design in various colorways. Now more than ever, brands and consumers have become passionate about phasing out single-use plastics and adopting practical alternatives that make more sense for the environment. While some grocery stores are reintroducing the simple paper bag at the checkout, big-name fast food chains and cafes are also committing to reducing the use of [wasteful straws](https://www.trendhunter.com/trends/home-compostable-coffee-cups) as overflowing landfills and ocean plastic waste becomes unignorable. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 34% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Drinkware:** The Pirani Party Tumbler has set an example for businesses to create eco-friendly drinkware to replace single-use plastic cups. - **Vacuum Insulated Designs:** The vacuum insulated design of the Pirani Party Tumbler presents opportunities to develop new products with improved temperature control capabilities. - **Sustainable Alternatives for Red Cups:** The Pirani Party Tumbler demonstrates the need for sustainable alternatives for classic red cups, creating a new market for replacement products. ### Where This Applies - **Drinkware Industry:** The drinkware industry has the opportunity to innovate and create more sustainable products like the Pirani Party Tumbler. - **Fast Food Industry:** The fast food industry can embrace the trend of reducing wasteful single-use plastics by implementing alternative drinkware options like the Pirani Party Tumbler. - **Environmental and Conservation Organizations:** Environmental and conservation organizations can participate in promoting the use of sustainable alternatives for single-use cups and other plastic products. ## Related on Trend Hunter - [Reusable Beer Cups](https://www.trendhunter.com/trends/supercup-1.md) - [Compostable Single-Use Beer Cups](https://www.trendhunter.com/trends/beer-biocup.md) - [Pocket-Sized Collapsible Coffee Cups](https://www.trendhunter.com/trends/zerowaste-cup.md) - [Collapsible Metallic Coffee Carriers](https://www.trendhunter.com/trends/collapsible-stainless-steel-cup.md) - [Sustainable Edible Cups](https://www.trendhunter.com/trends/haeckels-3.md) - [Bio-Based Single-Use Cups](https://www.trendhunter.com/trends/verigreen-plus.md) - [Tech-Enabled Reusable Cups](https://www.trendhunter.com/trends/caulicups.md) - [Unbreakable Portable Cups](https://www.trendhunter.com/trends/unbreakable-cups.md) - [Biotransformable Cup Designs](https://www.trendhunter.com/trends/verigreen.md)