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# Insect-Based Party Snacks
Party Bugs are Made with Whole, Roasted & Seasoned Crickets

By Laura McQuarrie | Published 2020-03-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/party-snacks
References: [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/20/2020/us/products/view/product_id:44155) & [partybugs](https://www.partybugs.com/)

Some of the most popular party snacks are [chips, crackers, pretzels and nuts](https://www.trendhunter.com/trends/sea-salt-pretzel-snackers), and Party Bugs offers a unique alternative to all of these beloved options. Party Bugs are ready-to-eat snacks that are made with whole, [roasted crickets](https://www.trendhunter.com/trends/bees-bugs-and-butterflies) in seasoned varieties like Mexican BBQ, Asian Fusion and Salty Liquorice. No matter the flavor, all of the varieties are touted as “tasty & spicy snack crickets.”

While many brands are introducing appealing ways to share [edible insects](https://www.trendhunter.com/trends/finnish-brands) to consumers who may be new to the idea, Party Bugs sets itself apart by producing an occasion-specific product for group entertaining.

The Finnish brand recently rebranded its line of flavored insects, introducing boldly colored stand-up pouches that feature abstract insect illustrations.

Image Credit: Party Bugs

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 29% | Activity: 33% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Edible Insects:** The rise in popularity of edible insects as a sustainable source of protein offers opportunities for innovative insect-based snacks like Party Bugs.
- **Occasion-specific Products:** Party Bugs' focus on creating an insect-based party snack sets itself apart in the competitive snack market, highlighting the need for occasion-specific products.
- **Creative Flavor Combinations:** Party Bugs' use of bold and creative flavor combinations, like Mexican BBQ and Salty Liquorice, showcases an opportunity for flavor innovation in the edible insect industry.

### Where This Applies

- **Snack Industry:** Opportunities exist for brands to creatively incorporate edible insects, such as whole, roasted crickets, into traditional snack options.
- **Sustainable Food Industry:** The rise in popularity of edible insects highlights an opportunity for the sustainable food industry to explore alternative protein sources.
- **Event Planning Industry:** Party Bugs' occasion-specific focus presents an opportunity for the event planning industry to incorporate unique and sustainable snack options into catering services.

## Related on Trend Hunter

- [Edible Insect Lollipops](https://www.trendhunter.com/trends/pest-infested-pops.md)
- [Cricket Jerky Snacks](https://www.trendhunter.com/trends/cricket-jerky.md)
- [Insect-Based Dog Biscuits](https://www.trendhunter.com/trends/snappies.md)
- [Protein-Packed Cricket Bars](https://www.trendhunter.com/trends/cricket-protein-bar.md)
- [Edible 3D-Printed Insects](https://www.trendhunter.com/trends/3d-printed-edible-insects.md)
- [Critter-Packed Canine Treats](https://www.trendhunter.com/trends/canine-treats.md)
- [Insect Protein Dog Treats](https://www.trendhunter.com/trends/nooch-puffs.md)
- [Insect-Based Wet Dog Foods](https://www.trendhunter.com/trends/wet-dog-food.md)
- [Insect Protein Dog Treats](https://www.trendhunter.com/trends/insect-protein-dog-treats.md)
