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# Parmesan-Crusted Chicken Sandwiches
The Habit's Parmesan Ciabatta Golden Chicken Sandwich is Here

By Katherine Pendrill | Published 2020-02-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/parmesan-ciabatta-golden-chicken-sandwich
References: [fastfoodpost](https://www.fastfoodpost.com/the-habit-puts-together-new-parmesan-ciabatta-golden-chicken-sandwich/)

[The Habit Burger Grill](https://www.trendhunter.com/trends/the-habit-burger-grill) is expanding its sandwich lineup to include the new Parmesan Ciabatta Golden Chicken Sandwich. With the [chicken sandwich wars](https://www.trendhunter.com/trends/chicken-sandwich-menu) still a hot topic among [QSRs](https://www.trendhunter.com/trends/berry-cherry-refresher), this new sandwich shows that The Habit might be a contender.

As the name might suggest, the new Parmesan Ciabatta Golden Chicken Sandwich is a cheesy take on a crispy chicken sandwich. The dish starts with a juicy hand-breaded golden chicken breast, which is then paired with sliced tomatoes, lettuce, aged artisan Parmesan cheese, and creamy house-made basil pesto. The whole thing is served on a Parmesan-crusted ciabatta roll for that extra dose of cheesy goodness.

The new Parmesan Ciabatta Golden Chicken Sandwich is currently available from all participating The Habit locations nationwide.

Image Credit: The Habit Burger Grill

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 37% | Activity: 50% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Chicken Sandwich Wars:** Opportunity for fast-food restaurants to innovate and differentiate in the competitive chicken sandwich market.
- **Cheesy Twist:** Incorporating unconventional cheeses into dishes can create unique flavor profiles and attract cheese lovers.
- **Artisan Ingredients:** The use of high-quality, artisan ingredients can elevate the taste and perception of fast-casual sandwiches.

### Industries Being Reshaped

- **Fast Food Restaurants:** Fast-food chains can capitalize on the chicken sandwich trend by creating new and innovative chicken sandwich offerings.
- **Dairy and Cheese:** Dairy producers can explore opportunities to collaborate with restaurants and offer unique cheeses for trendy cheesy dishes.
- **Fast-casual Restaurants:** Fast-casual restaurants can leverage artisan ingredients to elevate their sandwich options and stand out from competitors.

## Related on Trend Hunter

- [Crispy QSR Chicken Burgers](https://www.trendhunter.com/trends/the-habit-burger-grill.md)
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