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# Recipe-Ridden Writing Supplies
Paperpastries Pencils are the "Write" Way to Gain Knowledge

By Olivia123 | Published 2011-06-26 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/paperpastries-pencils
References: [thefancy](http://www.thefancy.com/things/252426205/Chefs-Pencil-Set) & [etsy](http://www.etsy.com/shop/paperpastries?section_id=10067191)

Need some advice on a recipe, or perhaps you'd like to learn some useful scientific facts? Simply draw upon these Paperpastries pencils for advice.

Paperpastries is an adorable [Etsy](https://www.trendhunter.com/trends/arcade-clock) shop based out of Los Angeles that specializes in crafty correspondence utensils. Fulfill all of your stationary needs here; the [pencil sets](https://www.trendhunter.com/trends/qui-magnetic-pencil-system) in particular are especially clever. These silly supplies come in a variety of sets that all contain pencils with a bold statement on them. Some Paperpastries pencils are themed by location and have facts about the area on them, while others boast [recipe advice for busy chefs](https://www.trendhunter.com/trends/the-pastry-project).

These Paperpastries pencils are great gifts for travelers, lovers or bakers alike.

**Implications** - Consumers are straying from crowd conformity and are instead opting for purchases that express their individual styles. They seek these products for their unique designs that reflect their personal values to their peers. Companies can cater to expressive demographics by manufacturing products that are customizable to the individual, or designed for a specific niche group.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 34% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Expressive Purchases:** Cater to consumers seeking products that express their individual styles.
- **Customizable Products:** Manufacture products that can be customized to the individual.
- **Niche Targeting:** Design products for specific niche groups.

### Where This Applies

- **Stationery:** Create stationery products with unique designs that reflect individual values.
- **Gifts and Souvenirs:** Develop gift and souvenir items that cater to travelers, lovers, and bakers.
- **Food and Beverage:** Produce chef-themed products or recipe advice to target busy chefs.

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