# Paper Trend Report Uncover Changes Affecting Print and Arts & Crafts Materials By Taylor Keefe | Published 2012-04-09 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/paper-trend-report References: [trendreports](http://www.trendreports.com/research/paper) As we move further into the digital age, technology is slowly phasing out the need for paper. Trend Hunter's [Paper Trend Report](http://www.trendreports.com/research/paper) looks at various breakthroughs that will eventually render paper obsolete, like e-books, tablets, electronic paper and more. From digital newspapers to touchscreen displays, contemporary technology is causing devastation in the print industry. However, technology is not the only factor at play. Environmental concerns are also a driving force creating change. Nevertheless, paper is still a viable resource for a lot of businesses, and we uncover the best products, styles, campaigns, advertisements and packaging designs utilized today, such as *Reduce, ReNEWS, Recycle*, a PRO trend which tracks art and design creations using [old newspapers, magazines and paper waste](https://www.trendhunter.com/trends/paperseal-pressed). ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 15% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What Makes This Trend Stand Out - **Digitalization of Paper:** Opportunity for developing e-books, tablets, and electronic paper to replace traditional paper. - **Environmental Sustainability in Paper:** Opportunity for promoting paper alternatives and recycling initiatives to address environmental concerns. - **Innovative Use of Paper:** Opportunity for creating new products, styles, and designs using paper waste and repurposing old newspapers and magazines. ### Sectors Adopting This - **Technology:** Disruptive innovation opportunities in developing and marketing e-books, tablets, and electronic paper. - **Eco-friendly Products:** Disruptive innovation opportunities in creating and promoting paper alternatives and recycling initiatives. - **Art and Design:** Disruptive innovation opportunities in repurposing paper waste, and creating new products and designs using old newspapers and magazines. ## Related on Trend Hunter - [Eco Paper Crafting Toys](https://www.trendhunter.com/trends/paper-fx.md) - [Luxury Digital Papers](https://www.trendhunter.com/trends/montblanc-digital-paper.md) - [Paper Sampling Containers](https://www.trendhunter.com/trends/arcade-beauty.md) - [Eco Eye-Friendly Display Technologies](https://www.trendhunter.com/trends/hannspree-ecovision-paper-display.md) - [Paper Waste Reduction Printers](https://www.trendhunter.com/trends/handheld-printer-concept.md) - [Eco-Friendly Paper Cameras](https://www.trendhunter.com/trends/paper-camera.md) - [Paper-Made Circuit Boards](https://www.trendhunter.com/trends/singleuse-circuit-board.md) - [Paper-Based Energy Storage](https://www.trendhunter.com/trends/paper-battery.md) - [Stone Paper-Made Cameras](https://www.trendhunter.com/trends/paper-shoot.md)