# Savory Tomato Cocktails Papa Johns' Tomatini is a Cocktail Made with the Brand's Pizza Sauce By Laura McQuarrie | Published 2025-07-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/papa-johns-tomatini References: [community.designtaxi](https://community.designtaxi.com/topic/14770-papa-johns-wants-you-to-drink-your-pizza-this-summer-with-its-new-boozy-savory-tomatini-cocktail/) & [papajohnstomatini](https://www.papajohnstomatini.com/)  [Savory cocktails are on the rise](https://www.trendhunter.com/trends/get-the-msg-cocktail) as adventurous drinkers seek out bold, umami-rich flavors that go beyond traditional sweet and fruity concoctions, and [Papa Johns'](https://www.trendhunter.com/trends/cheesy-pizzas) Tomatini is a bold new cocktail made with the brand's iconic tomato sauce. According to the results of Papa Johns' own survey, 60% of cocktail drinkers in the UK are showing a preference for tangy, savory flavors, with tomato, basil, and thyme ranking high among preferred ingredients. As such, the Tomatini satisfies with carefully chosen ingredients like vine-ripened Portuguese tomato sauce, basil-infused vodka, thyme-infused vermouth, and red wine syrup. Created to pair perfectly with a slice of pizza, the Tomatini is sold in cans and paired with a QR code that unlocks access to a [BOGO](https://www.trendhunter.com/trends/carls-jr-and-carl-radke) pizza deal. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 77% | Activity: 84% | Freshness: 46% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Savory Cocktail Surge:** The increasing consumer interest in umami-rich cocktails presents opportunities for brands to explore unique flavor combinations beyond sweet or fruity profiles. - **Ingredient-infused Spirits:** The popularity of basil-infused vodka and thyme-infused vermouth reflects a growing interest in herb-infused spirits that offer distinctive taste experiences. - **Canned Cocktail Convenience:** The rise of canned cocktails like the Tomatini underscores a market shift towards portable and ready-to-drink alcoholic beverages for busy consumers. ### Industries Being Reshaped - **Alcoholic Beverage Industry:** The alcoholic beverage industry is witnessing a trend towards unusual flavor pairings that appeal to adventurous palates seeking new cocktail experiences. - **Canned Beverage Industry:** The innovation in canned beverages provides a platform for brands to deliver gourmet cocktail experiences in a convenient, ready-to-serve format. - **Food-and-drink Pairing Industry:** The integration of cocktails like the Tomatini with specific food pairings highlights opportunities within the food-and-drink pairing industry to enhance customer dining experiences. ## Related on Trend Hunter - [Indulgent Pizza Cocktails](https://www.trendhunter.com/trends/tomatini-cocktail.md) - [Savory Tomato Cocktails](https://www.trendhunter.com/trends/tomatini.md) - [Italian-Style Savory Cocktails](https://www.trendhunter.com/trends/cacio-e-pepe-martini.md) - [Pizza Bagel Cocktails](https://www.trendhunter.com/trends/bloody-mary-with-a-twist.md) - [Pepperoncini Gin Martinis](https://www.trendhunter.com/trends/cini-tini.md) - [All-Natural Pizza Vodkas](https://www.trendhunter.com/trends/pizza-vodka.md) - [Canned Umami Cocktails](https://www.trendhunter.com/trends/dirty-martini.md) - [Martini-Inspired Pizzas](https://www.trendhunter.com/trends/dirty-martini-pizza.md) - [Pizza-Themed Cocktail Kits](https://www.trendhunter.com/trends/pepperoni-bloody-mary.md)