# Unlikely Viral Auditions Larry Platt Gains Instant Fame With “Pants on the Ground” By Michael Hines | Published 2010-01-14 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/pants-on-the-ground References: [nydailynews](http://www.nydailynews.com/entertainment/tv/2010/01/13/2010-01-13_american_idol_fans_chant_pants_on_the_ground_in_atlanta.html) 62-year-old Larry Platt or “General” Larry Platt, gained instant internet fame and my respect last night with his [American Idol rap](https://www.trendhunter.com/trends/pretzel-crust-island) 'Pants on the Ground.' The hilarious [rap is about today’s youth](https://www.trendhunter.com/trends/wind-and-sea-2) and their love for having pants that go to the ground. Larry wowed the judges and his song is taking the internet by storm. Sadly he wasn’t allowed to advance due to being a few years (34) over the age limit. I wish Larry Platt all the luck in the world with his song 'Pants on the Ground.' ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 27% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### What Makes This Trend Stand Out - **Viral Auditions:** Disruptive innovation opportunity in creating viral content for marketing and brand promotion. - **Youth Fashion:** Disruptive innovation opportunity in designing new trends and styles that resonate with today's youth. - **Internet Fame:** Disruptive innovation opportunity in leveraging social media and online platforms to gain instant recognition and popularity. ### Sectors Adopting This - **Entertainment:** Disruptive innovation opportunity in revolutionizing the way auditions are conducted and discovered. - **Fashion:** Disruptive innovation opportunity in reinventing the way youth fashion is marketed and consumed. - **Social Media:** Disruptive innovation opportunity in developing new platforms and strategies for online fame and influence. ## Related on Trend Hunter - [Custom Rap Songs](https://www.trendhunter.com/trends/paparap.md) - [Catchy Basked Pasta Ads](https://www.trendhunter.com/trends/noodles-cos-chicken-parmesan.md) - [Musical Milk Substitute Ads](https://www.trendhunter.com/trends/silk-ad.md) - [Personalized Video Cards](https://www.trendhunter.com/trends/video-cards.md) - [Youth Intern Social Stunts](https://www.trendhunter.com/trends/intern-social-stunt.md) - [Intergalactic Snacker Musicals](https://www.trendhunter.com/trends/chazmo-the-musical.md) - [Holiday Diss Tracks](https://www.trendhunter.com/trends/the-rizzler.md) - [Rapper-Inspired Easter Ads](https://www.trendhunter.com/trends/nova-starr.md) - [Bouillon-Based Food Campaigns](https://www.trendhunter.com/trends/fast-food-remix.md)