# Ghee-Roasted Granolas Panjiri Granola by Babo's Kitchen Has an Unconventional First Ingredient By Laura McQuarrie | Published 2024-11-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/panjiri-granola References: [newhope](https://www.newhope.com/retailers/unboxed-refresh-granola-section-8-innovative-options) & [baboskitchen](https://baboskitchen.com/products/panjiri)  Rolled oats, nuts, seeds and dried fruit commonly form the base of granola but Panjiri Granola by Babo's Kitchen offers a different approach with [organic green lentils](https://www.trendhunter.com/trends/baked-lentil-puffs) as the primary ingredient. This lentil-based "granola reimagined" also includes organic ghee, organic brown sugar, herbal gum, almonds, popped lotus seeds, melon seeds and coconut. This sweet, traditionally inspired recipe is packed with wholesome, nourishing ingredients to deliver sustained energy whether it's enjoyed on its own, with milk or sprinkled over ice cream or yogurt as a texture-rich treat. [Savory granola has risen in popularity](https://www.trendhunter.com/trends/sesame-garlic-savory-oatmeal) as consumers seek healthier, low-sugar alternatives to the usual sweet granola blends. [Packed with unconventional ingredients](https://www.trendhunter.com/trends/premium-koji-granola) and plenty of crunch, options like this satisfy while providing a nutritious, balanced snack. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 31% | Activity: 31% | Freshness: 31% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Lentil-based Snacks:** A new wave of granolas centers around lentils, promoting a protein-rich, plant-based alternative to traditional oat-based snacks. - **Savory Granola:** Consumers are increasingly intrigued by savory granola options that serve as low-sugar, nutritious alternatives to conventional sweet blends. - **Ghee-infused Foods:** Using organic ghee in granola recipes introduces a rich, buttery flavor while aligning with the growing trend of incorporating traditional fats for their health benefits. ### Where This Applies - **Health Foods:** The health foods industry can explore the potential of lentils and traditional ingredients to attract consumers seeking nutrient-dense, wholesome products. - **Organic Products:** Organic products gain a competitive edge by emphasizing the use of high-quality, organic components like ghee, which appeal to health-conscious buyers. - **Functional Snacks:** Functional snacks reflect consumer preferences for foods that offer sustained energy and added health benefits, reshaping the snack industry landscape. ## Related on Trend Hunter - [Savory Superfood Granolas](https://www.trendhunter.com/trends/savory-seed-organic-granola.md) - [Sweet Curry Granolas](https://www.trendhunter.com/trends/for-good-granola.md) - [Savory Curry-Spiced Granolas](https://www.trendhunter.com/trends/sweet-curry-granola.md) - [Crunchy Chickpea Granolas](https://www.trendhunter.com/trends/chickpea-granola-crunch-mix.md) - [Wholesome Kid-Friendly Granolas](https://www.trendhunter.com/trends/little-rollas.md) - [Snacking-Friendly Granolas](https://www.trendhunter.com/trends/go-raw-snacking-granola.md) - [Indulgent Free-From Granolas](https://www.trendhunter.com/trends/just-live-a-little-granola.md) - [Flavorful Protein-Packed Granolas](https://www.trendhunter.com/trends/protein-granolas.md) - [Delectable Nutrient-Rich Granolas](https://www.trendhunter.com/trends/super-granolas.md)