# Floral Bakery Cafe Drinks These New Panera Cold Beverages Come in Three Options By Michael Hemsworth | Published 2024-06-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/panera-cold-beverages References: [brandeating](https://www.brandeating.com/2024/06/panera-adds-three-new-cold-beverages.html) & [panera](https://www.panera.com)  These new Panera cold beverages have been unveiled by the bakery cafe brand as part of its continued menu updates that are crafted with a decidedly [floral flavor profile](https://www.trendhunter.com/trends/2026-spring-menu) in the spotlight. The drinks include the Pomegranate Hibiscus Tea, Citrus Punch and the Blueberry Lavender Lemonade, which are each included in the [Panera Unlimited Sip Club](https://www.trendhunter.com/trends/italianinspired-menu) for subscribers to enjoy. The Pomegranate Hibiscus Tea is a naturally flavored herbal tea infusion that's caffeine-free with hibiscus extract and pomegranate juice, while the Citrus Punch boasts flavors of lemon, mango, pineapple and blood orange yuzu. Finally, the Blueberry Lavender Lemonade features a lemonade base with ample blueberry and lavender flavor in the mix. The new Panera cold beverages are arriving alongside a perk for new Unlimited Sip Club members who can enjoy three months free when they subscribe by June 30, 2024. Image Credit: Panera ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 35% | Activity: 48% | Freshness: 25% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Floral-flavored Beverages:** The rise of floral-flavored beverages like Pomegranate Hibiscus Tea and Blueberry Lavender Lemonade highlights consumer interest in unique, botanical-infused drinks. - **Subscription-based Drink Programs:** Programs such as Panera's Unlimited Sip Club indicate a growing trend towards subscription-based services, providing consistent revenue streams for businesses. - **Multi-fruit Beverage Blends:** Blends like Citrus Punch, which combine multiple fruits such as lemon, mango, and pineapple, are tapping into consumer desire for complex and refreshing flavor profiles. ### Who This Affects Most - **Bakery-cafe Chains:** Brands in this sector are increasingly incorporating innovative beverage options to enhance their menus and attract a diverse clientele. - **Subscription Services:** The expansion of beverage-focused subscription services represents a significant opportunity for recurring customer engagement and loyalty. - **Specialty Beverage Production:** Companies specializing in creating unique, flavor-rich beverages are finding new opportunities in the demand for exotic and botanical drink flavors. ## Related on Trend Hunter - [Refreshing Bakery Beverage Ranges](https://www.trendhunter.com/trends/panera-specialty-drinks.md) - [Refreshing Beverage Menu Expansions](https://www.trendhunter.com/trends/energy-refreshers.md) - [Unlimited Beverage Subscriptions](https://www.trendhunter.com/trends/unlimited-sip-club.md) - [Caffeinated Fruit-Flavored Lemonades](https://www.trendhunter.com/trends/charged-lemonades.md) - [Year-Long Drink Subscriptions](https://www.trendhunter.com/trends/annual-unlimited-sip-club-membership.md) - [Cold Brewed Cafe Refreshments](https://www.trendhunter.com/trends/cold-brew-drink.md) - [Italian Cafe-Inspired Refreshments](https://www.trendhunter.com/trends/italianinspired-menu.md) - [Lavender-Flavored Cafe Drinks](https://www.trendhunter.com/trends/caribou-coffee-lavender-drinks.md) - [Decadent Wintry Beverages](https://www.trendhunter.com/trends/blackberry-sage-refreshers.md)