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# Stylish QSR-Backed Apparel
Panera Bread Unveils its New Menu-Inspired Merchandise Collection

By Kanesa D | Published 2023-04-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/panera-bread-2
References: [nrn](https://www.nrn.com/fast-casual/panera-bread-launches-new-line-merchandise-featuring-carb-inspired-couture) & [panera](https://www.panera.ca/en-us/home.html)

![Stylish QSR-Backed Apparel](https://cdn.trendhunterstatic.com/thumbs/504/panera-bread-2.jpeg)

Panera Bread has debuted its latest collection of merchandise with designs inspired by iconic menu items like bread, mac & cheese, and more. The 'Panera Faves' merchandise collection arrives along with in-app promotions for MyPanera members starting May 1 through May 7.

'Panera Bread customers can enjoy '[Panera Faves' promotions such as reduced delivery costs, buy one get one promotions, and discounted menu items.

“MyPanera Week is back and we couldn't be more excited to bring our guests more perks inspired by their Panera Faves — from BOGO deals on our signature menu items to early access to our newly launched merch,” said Eduardo Luz, chief brand and concept officer for Panera Bread. “MyPanera has always been focused on delivering personalized experiences and disruptive value to our guests, and we look forward to rewarding and celebrating our loyal members all MyPanera week long.”

Image Credit: Panera Bread

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 17% | Activity: 29% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **QSR Merchandise Collections:** Quick-service restaurants are expanding their offerings to include merchandise collections that showcase their brand and food.
- **In-app Promotions:** Businesses are leveraging in-app promotions as a way to drive customer engagement and sales.
- **Personalized Rewards Programs:** Companies are utilizing personalized rewards programs to create a more loyal customer base and increase customer satisfaction.

### Sectors Adopting This

- **Restaurant:** Restaurants can benefit from offering merchandise collections that showcase their brand and menu offerings.
- **Mobile App:** Mobile app developers can benefit from offering in-app promotions to drive customer engagement and sales.
- **Marketing:** Marketing firms can benefit from helping companies create personalized rewards programs to improve customer satisfaction and loyalty.

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- [Autumnal Bakery Promotions](https://www.trendhunter.com/trends/mypanera-week-fall-faves-fest.md)
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- [Loyalty Member-Celebrating Events](https://www.trendhunter.com/trends/mypanera-week.md)
- [Social Media-Inspired Bakery Menus](https://www.trendhunter.com/trends/panera-roman-empire-menu.md)
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