# Asian QSR Rewards Programs Panda Express Launches a New Rewards Program with a Points System By Kanesa D | Published 2023-05-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/panda-express-1 References: [qsrmagazine](https://www.qsrmagazine.com/news/panda-express-launches-first-points-based-rewards-program) & [pandaexpress](https://www.pandaexpress.com/)  [Panda Express](https://www.trendhunter.com/trends/good-fortune-arcade) has launched a new [digital rewards program](https://www.trendhunter.com/trends/opentable-regulars) for consumers to use in person or through its mobile app. The Panda Rewards program employs a tailored points-based framework, offering members the opportunity to earn ten Panda Points for each dollar spent on eligible purchases. Upon amassing a total of 200 Panda Points, participants gain the ability to initiate the redemption process for their preferred items from Panda's menu offerings. Every month, upon making a qualifying purchase, members can redeem a Good Fortune Gift, which includes additional points, exclusive discounts, or [complimentary food items](https://www.trendhunter.com/trends/toppers-pizza-upper-crust-society). As an added perk, Panda Rewards members are also entitled to select a special gift of their choosing in celebration of their birthday. Image Credit: Panda Express ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 28% | Activity: 36% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Digital QSR Rewards Programs:** Opportunity for QSRs to leverage technology and value-based rewards systems to increase customer retention and engagement. - **Tailored Points-based Rewards Systems:** Opportunity to implement personalized rewards systems based on customer preferences and purchase behaviors for maximum impact. - **Monthly Reward Offers:** Opportunity for QSRs to offer ongoing incentives to members, keeping them engaged and returning to the establishment. ### Where This Applies - **Quick-service Restaurants:** QSRs can utilize digital rewards programs to increase customer loyalty and drive revenue growth in an industry with historically low consumer retention. - **Mobile App Development:** With the rise of mobile ordering and loyalty program adoption, there is an opportunity for mobile app development companies to partner with QSRs and offer custom reward program solutions. - **Consumer Analytics and Data Insights:** QSRs can extract valuable insights from customer data and purchasing behaviors to inform personalized rewards and incentive offerings, potentially leading to increased sales and profits. ## Related on Trend Hunter - [Comprehensive QSR Reward Programs](https://www.trendhunter.com/trends/aw-rewards.md) - [QSR-Backed Rewards Programs](https://www.trendhunter.com/trends/whataburger-1.md) - [Filipino Restaurant Rewards Programs](https://www.trendhunter.com/trends/jolly-rewards.md) - [QSR Rewards Programs](https://www.trendhunter.com/trends/qsr-rewards-programs.md) - [QSR Loyalty Apps](https://www.trendhunter.com/trends/zax-rewardz.md) - [Digital Restaurant Rewards Programs](https://www.trendhunter.com/trends/hardees.md) - [Chicken Restaurant Rewards Systems](https://www.trendhunter.com/trends/kfc-3.md) - [Inaugural QSR Loyalty Programs](https://www.trendhunter.com/trends/culvers-delicious-rewards.md) - [Fresh Fast-Casual Rewards Programs](https://www.trendhunter.com/trends/sweetgreen-sg-rewards.md)