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# Cryptographic Panda Protection
'Panda Earth' Supports Conservation Efforts in China

By Joey Haar | Published 2018-05-25 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/panda-earth
References: [producthunt](https://www.producthunt.com/posts/panda-earth) & [panda.earth](https://panda.earth/?ref=producthunt)

During the height of the Bitcoin boom, a few programmers made headlines with Cryptokitties, a set of [blockchain-backed tokens](https://www.trendhunter.com/trends/carbon-credit-system) in the shape of unique cat cartoons, so while cute animal cryptocurrencies aren't anything new, the '[Panda Earth](https://www.trendhunter.com/trends/good-fortune-arcade)' project brings a new twist. Not only does the platform let users buy, trade, and sell cryptographically unique panda illustrations, but it also backs that activity with conservation efforts to keep real-world pandas safe and populous.

Pandas on Panda Earth have unique, goofy designs, similar to Cryptokitties, but each panda also has a gender. Users can buy pandas at the marketplace, and they can then hold panda weddings to breed new options. This all takes place on the ERC-721 protocol, which is financially authorized by the [China Conservation and Research Center for Giant Pandas](https://www.trendhunter.com/trends/global-campus).

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 6% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### Key Themes Behind This Trend

- **Blockchain-backed Conservation:** The Panda Earth project frames conservation efforts for animals like pandas through blockchain-backed tokens, paving the way for more conservation efforts through cryptocurrency.
- **Cryptocurrency Animal Trading:** The platform allows for the buying, selling and trading of unique animals via cryptocurrency, potentially starting a new trend in the world of digital asset trading.
- **ERC-721 Protocol Integration:** The use of the ERC-721 protocol, authorized by the China Conservation and Research Center for Giant Pandas, may pave the way for more organizations and institutions to integrate blockchain-powered systems into their work.

### Where This Applies

- **Crypto Trading Platforms:** As cryptocurrency continues to grow as an asset class, further development of animal-centric cryptocurrency trading platforms similar to Panda Earth hold excellent potential in a dynamic new tech industry.
- **Conservation and Environmentalism:** Through blockchain-backed cryptocurrency technology, the Panda Earth project provides new opportunities for fundraising and conservation efforts.
- **Blockchain-enabled Industries:** Panda Earth, using the secure blockchain technology opens up the door for other businesses and projects to integrate protocols such as ERC-721, leading to broader, more intense, and innovative applications of blockchain technology.

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