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# Pancake Printing Machines
Alaska Airlines' Pancake-Making Machine Treats Travelers to a Quick Meal

By Laura McQuarrie | Published 2014-07-26 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/pancake-making-machine
References: [psfk](http://www.psfk.com/2014/07/alaska-airlines-print-pancakes.html) & [blog.alaskaair](http://blog.alaskaair.com/2014/07/21/pancake-machine/)

When travelling, it's easy for your regular meal habits to be interrupted and meals to be skipped, but [Alaska Airlines](https://www.trendhunter.com/trends/inflight-dining-program)' [pancake-making machine](https://www.trendhunter.com/trends/ikoffy-edibot) makes breakfast fast and convenient. The machine is located in the board room of the airline, where passengers can essentially press a button and have pancakes printed in a matter of minutes.

Although you might think that all this technology means that the quality of the food is reduced, but the flapjacks are made only from a pancake mix that only includes fresh and all-natural ingredients. The pancake printer can be found at the [boarding rooms](https://www.trendhunter.com/trends/automated-retail-technologies) at Anchorage, Seattle, Portland and Los Angeles locations and the pancake printer has become so popular, Alaska Airlines has had to extend the hours that the machine is available.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 13% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### What Makes This Trend Stand Out

- **Automated Food Preparation:** There is an opportunity for companies to develop automated machines that create convenient, fast and fresh food options for people on the go, especially when they are travelling.
- **Personalized Printed Food:** The rise of 3D printing technology has major potential for creating personalized printed food options, opening a new range of possibilities for chefs, home cooks, and the food service industry.
- **In-flight Food Innovation:** Opportunities exist for airlines to develop exciting and unexpected food options that provide a memorable experience to their passengers.

### Sectors Adopting This

- **Airlines:** Airlines can create unique in-flight food experiences for passengers through innovative food preparation methods and offerings, which can help set them apart from competitors.
- **Food Service Industry:** The food service industry can explore personalized and automated food preparation technology that can help them meet the growing demand for convenient and efficient food options.
- **Consumer Electronics:** Companies in the consumer electronics industry can create kitchen appliances that utilize automated and personalized technology to prepare food for people at home or on the go.

## Related on Trend Hunter

- [Heat-and-Eat Pancake Sandwiches](https://www.trendhunter.com/trends/rojos-famous-pancake-sandwich.md)
- [Pancake House Getaways](https://www.trendhunter.com/trends/eggo-house-of-pancakes.md)
- [Toaster-Ready Griddle Pancakes](https://www.trendhunter.com/trends/griddle-pancakes.md)
- [Chef-Led In-Flight Dining Programs](https://www.trendhunter.com/trends/inflight-dining-program.md)
- [Grab-and-Go Pancake Cups](https://www.trendhunter.com/trends/pancakes-go.md)
- [American-Style Breakfast Mixes](https://www.trendhunter.com/trends/american-style-pancake-mix.md)
- [Heat-and-Eat Prepackaged Pancakes](https://www.trendhunter.com/trends/abracadebora-pancakes.md)
- [On-Demand Breakfast Pizzas](https://www.trendhunter.com/trends/pizzaforno-breakfast-pizza.md)
- [Elevated In-Flight Dining Experiences](https://www.trendhunter.com/trends/inflight-dining-experience.md)
