# Pancake Art Games Eh Bee Family's 'Pancake Art Challenge' is a Head-to-Head YouTube Bout By Joey Haar | Published 2017-10-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/pancake-art-challenge References: [youtube](https://www.youtube.com/watch?v=oTWZvroTtnc) When people talk about the culinary arts, it probably isn't popular [YouTubers](https://www.trendhunter.com/trends/bloxsnacks) the Eh Bee Family's '[Pancake Art Challenge](https://www.trendhunter.com/trends/pancakes-against-breast-cancer)' that they're referring to. But while the popular [YouTube](https://www.trendhunter.com/trends/pretzel-crust-island) challenge video may not be exemplary of fine dining, it's not the food that draws viewers in; it's the personalities. The Pancake Art Challenge has a simple premise: the YouTubers set up two skillets, with one kid stationed at each. Provided with a set of colored pancake batters, the kids compete to see who can fry up a more accurate representation of a few different images. They start by each trying to make a pancake that looks like a fidget spinner, but move into increasingly complex designs like the poop emoji, the heart eyes emoji, and Pikachu. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 19% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral) ## Key Themes ### Why This Trend Is Growing - **Social Media Challenges:** There are other food challenges, aside from pancake art, that can be transformed into viral social media challenges with the right personalities to participate. - **Inclusive Cooking:** There is an opportunity for more cooking and baking challenges that are family-friendly, involve multiple generations and skill levels, and are accessible and possible regardless of socioeconomic status. - **Edible Art:** Cooking and baking as an art form can be a significant trend, with particular emphasis on making aesthetically pleasing food items using various techniques and different media (such as frosting, icing, and dough). ### Industries Being Reshaped - **Social Media:** Business models that aim to develop intergenerational appeal and platforms for content collaboration could massively benefit from viral pancake art challenges and other social influencer marketing methods. - **Food and Beverage:** There is an opportunity for branded content and innovative marketing surrounding interactive cooking events and challenges, with a particular emphasis on inclusive and accessible food culture. - **Crafts and Hobbies:** As people are spending more time at home and seeking creative outlets, there is an opportunity for businesses to offer pancake art tools and materials for enthusiasts to experiment and explore a new form of craft-making. ## Related on Trend Hunter - [Video Game-Themed Pancakes](https://www.trendhunter.com/trends/sonics-blue-blur-special.md) - [Pancake House Getaways](https://www.trendhunter.com/trends/eggo-house-of-pancakes.md) - [Culinary Battle Games](https://www.trendhunter.com/trends/show-me-your-chef.md) - [Viral Egg Tasting Menus](https://www.trendhunter.com/trends/egg-flights.md) - [Sour Candy Challenges](https://www.trendhunter.com/trends/1up-candy.md) - [Pancake-Centric Health Campaigns](https://www.trendhunter.com/trends/pancakes-against-breast-cancer.md) - [Gourmet Pancake Stack Menus](https://www.trendhunter.com/trends/fancy-pancake-menu.md) - [Playful Dinner-Inspired Challenges](https://www.trendhunter.com/trends/mrs-ts-pierogies.md) - [Fan-Powered Reality Competitions](https://www.trendhunter.com/trends/pretzel-crust-island.md)