# Dynamic Blu-Ray Players This Panasonic Blu-Ray Player Prototype Was Unveiled At CES 2015 By Rahul Kalvapalle | Published 2015-01-09 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/panasonic-bluray-player References: [gizmag](http://www.gizmag.com/panasonic-4k-blu-ray-player/35516/) & [blu-ray](http://www.blu-ray.com/news/?id=15769) This next-generation [Panasonic](https://www.trendhunter.com/trends/z95a) Blu-Ray player, unveiled at CES 2015, is capable of providing [full 4K resolution playback](https://www.trendhunter.com/trends/dangbei-dbox02) at an impressive frame rate of 60 fps. It is intended to support next-generation video technologies that are expected to be incorporated into upcoming Ultra HD Blu-Ray standards. This player can provide 100 Megabytes per second high-bit rate playback at a crystal-clear 3,840 x 2,160 resolution. It is equipped with [BT](https://www.trendhunter.com/trends/claude-mythos).2020, a technology that greatly improves color reproduction, as well as High Dynamic Range. Together, these toys help expand peak brightness, allowing for better texturing of bright light sources and reflected light. Since the Panasonic Blu-Ray Player is a prototype, there is no news yet regarding when it will be available to consumers and how much it may cost. However, Panasonic says it is working to further develop the product and bring it to market. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 4% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### Why This Trend Is Growing - **4K Video Technology:** The demand for 4K video technology will increase with the advancement of higher frame rates and resolution capabilities, creating opportunities for companies to develop advanced video players. - **High Dynamic Range:** There is a growing demand for High Dynamic Range technology within the video streaming industry, presenting an opportunity for companies to innovate and improve the quality of video playback. - **Improved Color Reproduction:** Improved color reproduction, as seen with BT.2020 technology, will become more valuable as advanced video technology becomes more popular, providing a space for new innovations. ### Industries Being Reshaped - **Consumer Electronics:** The consumer electronics industry will continue to develop high-performance and innovative video technologies to meet the increasing demand from consumers. - **Streaming Services:** Streaming services can benefit from the development of video players that offer improved resolutions, higher frame rates, and HDR capabilities to provide a better user experience. - **Entertainment Industry:** The entertainment industry may benefit from the development of advanced video technologies, including Blu-ray players, to provide consumers with better picture quality and improved home media experiences. ## Related on Trend Hunter - [High-Contrast Smart TVs](https://www.trendhunter.com/trends/z95a.md) - [High-Power 8K Theater Systems](https://www.trendhunter.com/trends/denon-avrx6800h.md) - [True 4K Home Theater Projectors](https://www.trendhunter.com/trends/benq-w5800.md) - [Crystal-Clear Chinese 4K Projectors](https://www.trendhunter.com/trends/chinese-4k-projector.md) - [Crystal-Clear 4K Laser Projectors](https://www.trendhunter.com/trends/crystalclear-4k-laser-projector.md) - [4K HDR Home Projectors](https://www.trendhunter.com/trends/benq.md) - [Next-Generation Display Systems](https://www.trendhunter.com/trends/nextgeneration-display.md) - [Masterful OLED TV Ranges](https://www.trendhunter.com/trends/panasonic-mz2000-oled-tvs.md) - [Precision Computer-Like Televisions](https://www.trendhunter.com/trends/lg-oled-m4.md)