# Anti-PMS Robots Panadol Menstrual Ads By Bianca | Published 2008-05-13 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/panadol-menstrual References: [ibelieveinadv](http://www.ibelieveinadv.com/2008/05/panadol-menstrual-situation/) A man probably couldn't get away featuring this ad, but I think as a woman, it's OK to share the humor of this [PMS-mocking campaign](https://www.trendhunter.com/trends/o-positiv-health). The print campaign for **Panadol Menstrual** shows an image of a driveway with a [small robot delivering](https://www.trendhunter.com/trends/hmnd-01) the [premenstrual syndrome medication](https://www.trendhunter.com/trends/the-pms-bar). Behind the delivery robot are about half a dozen police cruisers and several vans, with officers standing by, huddled behind their car hoods to shelter themselves from the danger that could emerge from the front door. Clever! I think everyone can appreciate this ad. If they haven't experienced the aggravation, irritation and short fuse that can accompany PMS themselves, then surely they've met someone else who has. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 21% | Activity: 59% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Robots](https://www.trendhunter.com/robots) ## Key Themes ### What Makes This Trend Stand Out - **Pms-mocking Campaigns:** Disruptive innovation opportunity: Creating humorous advertisements that openly discuss and normalize premenstrual syndrome. - **Robot Delivery Services:** Disruptive innovation opportunity: Developing efficient and reliable robots for the delivery of medications. - **Gender-specific Advertising:** Disruptive innovation opportunity: Designing marketing campaigns that target specific gender experiences and perspectives. ### Sectors Adopting This - **Pharmaceuticals:** Disruptive innovation opportunity: Researching and developing new medications or treatments specifically tailored to address premenstrual syndrome symptoms. - **Robotics:** Disruptive innovation opportunity: Advancing the field of robotics to create more autonomous and capable delivery robots. - **Advertising and Marketing:** Disruptive innovation opportunity: Embracing unconventional and humorous approaches to engage and resonate with target audiences. ## Related on Trend Hunter - [Humorous Period Care Campaigns](https://www.trendhunter.com/trends/period-underwear-1.md) - [Nighttime Menstruation Campaigns](https://www.trendhunter.com/trends/periodsomnia.md) - [Multi-Symptom PMS Medications](https://www.trendhunter.com/trends/o-positiv-flo-pms-complete.md) - [Menstrual Leave Campaigns](https://www.trendhunter.com/trends/menstrual-hygiene-day.md) - [PMS Relief Gummies](https://www.trendhunter.com/trends/pms-relief-gummies.md) - [Drug-Themed April Fool's Gags](https://www.trendhunter.com/trends/innocean-berlin.md) - [Travel-Friendly PMS Oils](https://www.trendhunter.com/trends/cloud-9-pms-oil.md) - [Hormone Support Gummies](https://www.trendhunter.com/trends/hormone-support-gummies.md) - [PMS-Supporting Supplements](https://www.trendhunter.com/trends/pms-supplement.md)