# Rhetorical Massage Ads This Advertisement Cleverly Uses a Quiz See if You Should Pamper Yourself By M | Published 2015-09-30 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pamper-yourself References: [visual.ly](http://visual.ly/should-i-get-massage-today) & [zenmassage.net](http://zenmassage.net/) The 'Should I Get a Massage Today?' infographic style advertisement rhetorically questions the viewer with a creative quiz to prove that pampering yourself is always the answer to such a question. The [interactive quiz](https://www.trendhunter.com/trends/quizzabite) gets readers to think about treating themselves to a [spa experience](https://www.trendhunter.com/trends/pizza-spa). While the 'Should I Get a Massage Today?' by Zen Massage is designed to look like an infographic, it is more so a [cleverly designed advertisement](https://www.trendhunter.com/trends/kiehls-response) that points the reader always to the response "get a massage" and offers Zen Massage as the place to go. The infographic features a series of questions such as "Is it Monday?", "Do you have bills to pay?" and "Was work stressful?" to entice the reader to relax and get a massage. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 18% | Activity: 27% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Why This Trend Is Growing - **Interactive Advertising:** The 'Should I Get a Massage Today?' advertisement cleverly engages viewers with an interactive quiz, opening up possibilities for other industries to create similar engaging advertisements. - **Infographic-style Ads:** The 'Should I Get a Massage Today?' ad mimics an infographic, suggesting the potential for other businesses to create visually appealing and informative advertisements using this format. - **Self-care Marketing:** The 'Should I Get a Massage Today?' ad taps into the trend of self-care by promoting the idea of pampering oneself, presenting opportunities for other industries to incorporate self-care messaging into their marketing strategies. ### Industries Being Reshaped - **Spa and Wellness:** The 'Should I Get a Massage Today?' ad highlights opportunities for the spa and wellness industry to leverage interactive advertising and self-care marketing to attract customers. - **Advertising and Marketing:** The 'Should I Get a Massage Today?' ad serves as inspiration for the advertising and marketing industry to explore more creative and engaging approaches in their campaigns. - **Health and Beauty Products:** The 'Should I Get a Massage Today?' ad opens up possibilities for health and beauty brands to develop infographic-style ads that educate and promote the benefits of their products. ## Related on Trend Hunter - [AI-Powered Customizable Massage Tables](https://www.trendhunter.com/trends/customizable-massage-table.md) - [Personalized Travel Matching](https://www.trendhunter.com/trends/rakun-sensory-sanctuary.md) - [Personalilzed Robotic Massages](https://www.trendhunter.com/trends/robotic-massages.md) - [Empowering Self-Care Pizza Ads](https://www.trendhunter.com/trends/food-women-selfcare-pizza.md) - [Foggy Self-Care Billboards](https://www.trendhunter.com/trends/windows-of-selfcare.md) - [Relaxing Self-Care Kits](https://www.trendhunter.com/trends/selflove-gift-set.md) - [Back-Targeting Massage Robots](https://www.trendhunter.com/trends/massage-robot.md) - [Game Show-Style Billboards](https://www.trendhunter.com/trends/outdoor-advertisement.md) - [Relaxing Tax Season Experiences](https://www.trendhunter.com/trends/destress-around-tax-day.md)