# Neon Printed Eyewear PAM & Super Sunglasses Release 80's-Style Sunglasses By Rose Nazarali | Published 2009-05-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/pam-and-super-sunglasses References: [hypebeast](http://hypebeast.com/2009/05/pam-x-super-sunglasses/) & [slamjam](http://www.slamjam.com/blk/?p=1383) Austrailian brand PAM and Italian sunglasses company Super have teamed up to make this [bold printed eyewear](https://www.trendhunter.com/trends/the-blacked-out-collection). Reminiscent of the 1980s and the days of Zack Morris, these sunglasses come in [two different colors](https://www.trendhunter.com/trends/rimowa-x-mykita): black and green, and blue and red. There’s even a little funny saying on the inside of each one. **Implications** - Looking to take consumers back to a simpler time period, businesses have been incorporating [retro themes into their products](https://www.trendhunter.com/trends/modern-retro-collection) and redefining them to fit with modern-day standards. As companies successfully transform these products and add a modern twist to them, it is only reasonable that more of these retro-modern hybrids will prevail through a broader range of products. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 55% | Activity: 58% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Retro-modern Hybrid Products:** Businesses are incorporating retro themes and adding a modern twist to create new hybrid products. - **Bold Printed Eyewear:** Eyewear brands are producing bold printed sunglasses reminiscent of the 1980s. - **Nostalgia Marketing:** Companies are utilizing nostalgia to connect with consumers and evoke a sense of familiarity. ### Sectors Adopting This - **Fashion and Accessories:** The fashion industry is embracing the trend of retro-modern hybrid products, including bold printed eyewear. - **Eyewear:** Eyewear brands are at the forefront of producing and marketing bold printed sunglasses. - **Marketing and Advertising:** Nostalgia marketing is a growing trend in the industry, with companies leveraging retro themes to connect with consumers. ## Related on Trend Hunter - [70s-Style Sport Sunglasses](https://www.trendhunter.com/trends/sunski-strada.md) - [Chic Statement Eyewear](https://www.trendhunter.com/trends/specsavers-eyewear.md) - [Vintage Silhouette Eyewear](https://www.trendhunter.com/trends/modern-retro-collection.md) - [90s-Inspired Metallic Sunglasses](https://www.trendhunter.com/trends/oakley-neo-jacket.md) - [UV-Activated Sunglasses](https://www.trendhunter.com/trends/goodr-x-cheetos.md) - [Bubble-Like Sunglasses Drop](https://www.trendhunter.com/trends/upside-down-sunglasses.md) - [Laidback Fashion Brand Sunglasses](https://www.trendhunter.com/trends/converse-sunglasses.md) - [Vibration Neon Sunglasses](https://www.trendhunter.com/trends/Neon-Light-Collection.md) - [Transparent Crystal Sunglasses Frames](https://www.trendhunter.com/trends/the-harwood-20.md)