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# Patterned Poolside Lookbooks
The Paloma Wool Spring/Summer 2014 Collection Includes Patterns

By Jordy E | Published 2014-07-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/paloma-wool-springsummer-2014
References: [missmoss.co.za](http://www.missmoss.co.za/2014/07/04/paloma-wool-2/) & [palomawool](http://palomawool.com/)

The [Paloma](https://www.trendhunter.com/trends/coperni-1) Wool Spring/Summer 2014 lookbook has been produced before a barren pool. Despite the watery backdrop, Wool has done away with the prototypical inclusion of bathing suits and has instead opted for long knee-length button-up skirts and two-piece suits.

No matter the form that the Wool line comes in, what has remained consistent throughout the collection is its high regard for geometric 1980s-themed patterns. This can be seen in bright squiggly lines, circles and criss cross shapes, each one intersecting with one another via crop tops and ankle-length pants.

Color is also central to this Wool series. While pale beiges and oranges are consistent throughout the set, bright highlighter-hued pops of pink are similarly pervasive, speaking to the brand's funky appeal.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 95% | Activity: 75% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Geometric Patterns:** Disruptive innovation opportunity: Integrate bold and intricate geometric patterns into fashion designs for a standout and modern look.
- **1980s-themed Fashion:** Disruptive innovation opportunity: Tap into the nostalgia of the 1980s by incorporating retro fashion elements into contemporary designs.
- **Bright Color Pops:** Disruptive innovation opportunity: Experiment with vibrant and eye-catching colors to create bold and attention-grabbing fashion collections.

### Industries Being Reshaped

- **Fashion and Apparel:** Disruptive innovation opportunity: Apply the use of unconventional patterns, throwback styles, and vibrant colors to revolutionize the fashion and apparel industry.
- **Textile and Print:** Disruptive innovation opportunity: Develop innovative textile and print technologies that can produce complex geometric patterns and vibrant color combinations for fashion designers.
- **Art and Design:** Disruptive innovation opportunity: Merge art and design by incorporating bold and creatively patterned garments into the visual art realm, blurring the boundaries between fashion and art.

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