# Fizzy Spiced Mocktails Baskin-Robbins' Paloma Paradise Fizz is Topped with Tajín By Laura McQuarrie | Published 2025-04-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/paloma-paradise References: [businesswire](https://www.businesswire.com/news/home/20250402584055/en/Baskin-Robbins-Transports-You-to-Paradise-With-New-Flavor-of-the-Month-Debuts-Flavor-Flights)  Paloma Paradise is Baskin-[Robbins'](https://www.trendhunter.com/trends/love-potion-31) Flavor of the Month, and it's a cocktail-inspired, grapefruit-forward delight that builds on a base of juicy, paloma-flavored ice cream and sorbet with mild chili pepper lime swirls for a hint of heat. For those who crave more layers of flavor, Baskin-Robbins also serves up the Paloma Paradise Fizz, a deliciously different way to experience the flavor with Starry lemon-lime soda and a sprinkle of Tajín. Altogether, the experience is sweet, citrusy, and zesty with a subtle kick. This [fizzy mocktail](https://www.trendhunter.com/trends/mocktail-sorbet-bars) is part of [Baskin-Robbins’](https://www.trendhunter.com/trends/iced-cold-brew) refreshed Fizz platform, which offers a different take on favorite flavors. In the spirit of taking tastebuds on a flavor getaway, Baskin-Robbins introduced nationwide Flavor Flights so that guests can sample four 2.5-ounce scoops with waffle cone chips in a travel-ready container. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 61% | Activity: 63% | Freshness: 38% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Mocktail Innovation:** Mocktails infused with diverse flavors and unique ingredients such as Tajín are disrupting the beverage industry by catering to consumers seeking non-alcoholic yet adventurous drink experiences. - **Flavor Experiential Offerings:** Offering customers the opportunity to explore multiple flavors, such as Baskin-Robbins' Flavor Flights, is reshaping the food sampling trend by transforming it into an engaging and personalized tasting journey. - **Cultural Fusion Beverages:** Fusing traditional flavors like chili and lime with modern beverage concepts creates unique taste profiles that appeal to consumers desiring cultural and gastronomic exploration. ### Sectors Adopting This - **Non-alcoholic Beverage Industry:** The rise of sophisticated and flavor-rich mocktails is challenging traditional beverage markets by offering complex taste experiences without alcohol. - **Ice Cream and Frozen Desserts Industry:** Innovative frozen treats incorporating cocktail-inspired flavors tap into consumer interests in novelty and cross-category experiences. - **Food and Beverage Retail:** Retail food brands like Baskin-Robbins introducing experiential tasting options redefine in-store consumer engagement and loyalty programs. ## Related on Trend Hunter - [Canned Sparkling Water Mocktails](https://www.trendhunter.com/trends/bubly-bellini-bliss.md) - [Grapefruit-Inspired Non-Alcoholic Beverages](https://www.trendhunter.com/trends/grapefruit-fizz.md) - [Blended Summertime Beverage Menus](https://www.trendhunter.com/trends/frozen-beverages.md) - [Summery Fruit-Infused Mocktails](https://www.trendhunter.com/trends/purple-twilight-fizz.md) - [Mocktail-Inspired Sparkling Waters](https://www.trendhunter.com/trends/bubly-sparkling-waters.md) - [Refreshing Tropical Mocktails](https://www.trendhunter.com/trends/mocktail-bar.md) - [Fruity Agua Fresca Mocktails](https://www.trendhunter.com/trends/ineapple-berry-agua-fresca.md) - [Refreshing Non-Alcoholic Beverages](https://www.trendhunter.com/trends/mocktail-clubs.md) - [Paloma-Style Tequila Sodas](https://www.trendhunter.com/trends/casa-azul-grapefruit-tequila-soda.md)