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# Rugged Rubber Camo Boots
Pharrell Williams of BBC and Palladium Team Up to Create a Great Shoe

By Thomas Wade-West | Published 2013-09-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/palladium-bbc-boots
References: [hypebeast](http://hypebeast.com/2013/9/billionaire-boys-club-x-palladium-2013-fall-winter-collection) & [complexmag](http://www.complexmag.ca/style/2013/09/billionaire-boys-club-and-palladium-gray-tiger-camo-boots)

[Palladium](https://www.trendhunter.com/trends/sustainable-hiking-boot) is collaborating once again with hip-hop mogul and [BBC](https://www.trendhunter.com/trends/physical-wearables-collection) owner Pharrell Williams after the huge success they experienced together last fall. While design stays the same, the color scheme is a 'black camouflage' tiger color way, which is different from last year's dark green.

The design will be featured once again on two of Palladium's most popular premium models: the Pampa Hi and the Baggy boot. Both boots feature a durable rubber outsole, Palladium circle logo and BBC astronaut logo on the side panel, and laser etching on the tongue. Japanese street wear designer Sk8thing illustrated the artwork.

The [Billionaire Boys](https://www.trendhunter.com/trends/clarks-originals-2) Club X Palladium collaboration is set to drop October 15th, and will be the perfect addition to any wardrobe.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 20% | Activity: 17% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Street Wear Collaborations:** Collaborations between street wear designers and fashion brands can lead to unique and in-demand designs.
- **Limited Editions:** Producing limited edition versions of popular products can create hype and exclusivity, driving consumer demand.
- **Celebrity Collaborations:** Collaborating with celebrities to design products can increase brand awareness and attract new customers to the brand.

### Sectors Adopting This

- **Fashion Industry:** Fashion brands can benefit from collaborations with street wear designers and celebrities to create limited edition products with unique and in-demand designs.
- **Street Wear Industry:** Street wear designers can leverage their unique style and popularity to collaborate with fashion brands and celebrities, expanding their brand recognition and customer base.
- **Footwear Industry:** Footwear brands can partner with street wear designers and celebrities to create limited edition sneaker or boot designs that appeal to fashion-forward consumers seeking unique styles and exclusivity.

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