# Political Cosmetics Sarah Palin's “Power Pink” Lipstick By Alex Covert | Published 2008-09-22 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/palin-pink-lipstick-sarah-palins-color References: [talkingshopping](http://talkingshopping.com/talking/2008/09/palin-pink-lipstick-obama-berr.html) & [alchemistsapprentice](http://www.alchemistsapprentice.com/POWER-PINK-LIPSTICK-C3930.aspx) According to cosmetics company Alchemy of Colour, Sarah Palin wears the “Power Pink” shade of lipstick. It's a color that they happen to be selling and that they describe as “bold, saturated pink with a touch of glimmer”. The company is donating $1 of every sale to the McCain-Palin campaign. The lipstick is $20 and can be bought [here](http://www.alchemistsapprentice.com/Glossy-Lipstick-Power-Pink-16-grams-Alchemy-of-Colour-Nouriche-Lipstick-P27442C3930.aspx?UserID=7934726&SessionID=BQp7xm19MPqinuBUNnzx) for “girlfriends, wives, mothers, entrepreneurs, corporate executives and even vice presidents.” **Implications** - I wonder if those same girlfriends, wives, mothers, entrepreneurs and corporate executives will be making the same type of demand for Sarah Palin's iconic eyeglasses. Only time can tell how much style influence this politician from Alaska will have! ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 77% | Activity: 20% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### Why This Trend Is Growing - **Bold Lipstick Shades:** Opportunity for cosmetic companies to create and promote bold, saturated lipstick shades with a touch of glimmer. - **Political Endorsement Products:** Growing trend of creating and selling products that endorse political figures, providing opportunities for businesses to capitalize on political trends. - **Influencer Fashion Accessories:** Increased demand for fashion accessories worn by influential figures, presenting opportunities for businesses to design and sell similar products. ### Industries Being Reshaped - **Cosmetics:** Cosmetic companies can leverage the trend for bold lipstick shades and create innovative products. - **Political Merchandise:** Companies specializing in political merchandise can tap into the trend of creating products that endorse political figures. - **Fashion Accessories:** Fashion accessory companies can capitalize on the demand for accessories worn by influential figures and create unique designs. ## Related on Trend Hunter - [Pink Floral-Inspired Lip Kits](https://www.trendhunter.com/trends/bouquet-of-strength-lip.md) - [Vintage Glamour Lipsticks](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks.md) - [Edible Chocolate Lipsticks](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat.md) - [Whisky-Inspired Lipstick Shades](https://www.trendhunter.com/trends/fireball-1.md) - [Actress Lip Color Campaigns](https://www.trendhunter.com/trends/tom-ford-runway-lip-color.md) - [Disney-Inspired Lipsticks](https://www.trendhunter.com/trends/princess-incognito.md) - [Peach-Hued Lip Glosses](https://www.trendhunter.com/trends/the-lip-shine.md) - [Solid Serum Lip Tints](https://www.trendhunter.com/trends/solid-serum-lip-tint.md) - [Charitable Lip Beauty Initiatives](https://www.trendhunter.com/trends/watier.md)