# Mesmerizing Desert Editorials The Palace Ralph Lauren Collection is Debuted with Stunning Visuals By Kalin Ned | Published 2019-05-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/palace-ralph-lauren1 References: [hypebeast](https://hypebeast.com/2018/10/palace-skateboards-polo-ralph-lauren-lookbook) The [Palace Ralph Lauren](https://www.trendhunter.com/trends/palace-spring-2024) collection is expressively showcased in a lookbook shot by David Sims. The visuals present a balanced fusion between dynamic fashion and the all-encompassing desert landscape. This is a wonderful way for brands to capture consumer attention as the release of aesthetically pleasing editorials is of interest to many. The Palace Ralph Lauren collection is characterized by clothing with strikingly elegant silhouettes. The clean cuts and tailored appearances definitely speak to a more elevated form of streetwear — one that can be easily transferred from casual occasions to a more refined setting like a nice dinner. Moreover, the brands ultimately draw people in by curating clothing ensembles that dominantly exude color and different patterns — from the numerous versions of [checkered plaid](https://www.trendhunter.com/trends/maison-amorys-gingham-edit) to the horse-accented dress pants. Photo Credits: David Sims ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 60% | Activity: 9% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Desert Aesthetics:** There's an opportunity to create more fashion collections and editorials that feature desert landscapes to captivate consumer attention. - **Elevated Streetwear:** There's a chance to innovate in the streetwear industry by bringing clean cuts and tailored appearances to casual and refined occasions. - **Pattern Fashion:** There's a possibility for fashion brands to draw people in by curating clothing ensembles that exude different patterns and bold colors. ### Industries Being Reshaped - **Fashion:** Fashion brands can capitalize on the desert aesthetics trend by featuring more collections and editorials that showcase desert landscapes. - **Streetwear:** Streetwear brands can innovate by creating clothing with clean cuts and tailored appearances that work for both casual and refined occasions. - **Pattern Design:** Pattern designers can seize the opportunity to create bolder patterns and prints that draw attention and appeal to fashion brands. ## Related on Trend Hunter - [Desert-Inspired Fashion Collections](https://www.trendhunter.com/trends/rudsak-ss25-collection.md) - [Reimagined Patchwork Designs](https://www.trendhunter.com/trends/patchwork-americana.md) - [Expansive Spring-Ready Skatewear](https://www.trendhunter.com/trends/palace-spring-2024.md) - [Print-Forward Apparel Collections](https://www.trendhunter.com/trends/the-lilly-reserve-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Coastal Heritage Capsules](https://www.trendhunter.com/trends/oak-bluffs.md)