# Athlete-Starring Sportswear Campaigns Pal Sporting Goods Presents its FW22 Designs in the Alps By Amy Duong | Published 2022-09-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pal-sporting-goods-1 References: [hypebeast](https://hypebeast.com/2022/9/pal-sporting-goods-fw22-collection-lookbook-release-info) & [palsportinggoods](https://www.palsportinggoods.com/) PAL Sporting Goods introduces a look at its newest collection designed for the Fall/Winter 2022 season. The inspiration behind the range readies for [winter skiing](https://www.trendhunter.com/trends/rudsaks-ski-collection) and the lookbook takes place in the [alps](https://www.trendhunter.com/trends/2026-mens-ski-collection). It stars young free riders as well as Olympic team qualifiers from the United Kingdom. The dynamic sport is performed by freestyler Tiernan and Olympic racer Edward on the slopes. The leading item in the capsule is the First Ascent Down, which is a [down coat](https://www.trendhunter.com/trends/balenciaga-skiwear-2025) with 500-fill for warmth. The puffer has a certified duck down and an intricate sublayer that rests between the feather and the body. The insulation keeps the body warn and has a unique shape. Sustainability is also the main focus as PAL ensures to use of regenerated yarn. Image Credit: PAL ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 1% | Activity: 1% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Key Themes Behind This Trend - **Sportswear Sustainability Trends:** The focus on sustainability in sportswear designs continues, as seen in PAL Sporting Goods’ FW22 collection utilising regenerated yarn. - **Athlete-starring Campaigns Trend:** Campaigns that feature real athletes continue to gain popularity in the sportswear industry, such as PAL Sporting Goods’ campaign featuring freestyler Tiernan and Olympic racer Edward. - **Winter Skiing and Snowboarding Apparel Trends:** Winter sports-inspired clothing, such as PAL Sporting Goods’ First Ascent Down coat, will continue to trend as more people look for outdoor winter activities. ### Where This Applies - **Sportswear:** The sportswear industry can continue to explore the use of regenerated yarns and feature real athletes in campaigns for their collections. - **Outdoor Apparel:** The outdoor apparel industry can capitalize on the trend for winter sports-inspired clothing, such as PAL Sporting Goods’ First Ascent Down coat. - **Winter Sports Industry:** The winter sports industry has an opportunity to partner with fashion brands to promote their products and capitalize on the trend for winter sports-inspired clothing. ## Related on Trend Hunter - [Heritage Countryside Sportswear](https://www.trendhunter.com/trends/pal-sporting-goods-2.md) - [Expansive Spring-Ready Skatewear](https://www.trendhunter.com/trends/palace-spring-2024.md) - [Race Track-Ready Collaborative Capsules](https://www.trendhunter.com/trends/alpine-f1.md) - [Timeless Winter Outwear](https://www.trendhunter.com/trends/fall-and-winter-line.md) - [Fashionable Technical Sportswear](https://www.trendhunter.com/trends/stella-mccartneys-2024.md) - [Football Culture-Inspired Athletic Collaborations](https://www.trendhunter.com/trends/palace-and-nike.md) - [Retro Tennis Collaboration](https://www.trendhunter.com/trends/palace-x-fred-perry.md) - [Winter Collaboration Streetwear](https://www.trendhunter.com/trends/the-north-face-purple-label-japan.md) - [Winter-Ready Collaborative Streetwear](https://www.trendhunter.com/trends/palace-and-barbour.md)