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# Neon Driftwood Decor
These Painted Branches Tranform Discarded Wood into Art

By Jana Pijak | Published 2015-08-15 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/painted-branches
References: [etsy](https://www.etsy.com/listing/105602212/neon-painted-sticks-8-piece-collection?ref=favs_view_23&atr_uid=15983335) & [etsy](https://www.etsy.com/shop/bonjourfrenchie?ref=l2-shopheader-name)

Etsy's Bonjour Frenchie shop specializes in reclaimed art projects like these painted branches that will transform any modern home. Sold in a 8 piece set, the driftwood decor accessories feature various patterns -- ranging from circles, lines and geometric elements that borrow from tribal motifs.

Inspired by nomadic totems and ritualistic idols, these painted branches are a unique and visually striking accent to gallery-inspired lofts, beach homes or cottages that feature a bohemian decor style. Their versatile and intricate design also inspires craft lovers to re-create similar objects at home.

Whether painting their own driftwood or purchasing this striking set, design lovers will make a sustainable decor choice by filling their home with wood pieces that would otherwise be discarded.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 93% | Activity: 94% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Reclaimed Art:** The demand for green and sustainable products is increasing, providing an opportunity for businesses to turn discarded materials into art.
- **Bohemian Decor:** The bohemian style is gaining popularity among the young generation, offering opportunities for businesses to create unique handmade home decor items.
- **DIY Crafts:** The increasing interest in unique and personalized home decorating is providing opportunities for businesses to sell DIY craft kits for creating handmade decor items.

### Who This Affects Most

- **Home Decor:** Manufacturers of home decor items can capitalize on the popularity of bohemian-style decor and use reclaimed materials to create unique and sustainable home decorating products.
- **Craft Supplies:** Retailers of craft supplies can target the DIY market by offering products like paints, brushes, and stencils for creating handmade driftwood decor.
- **Eco-friendly Products:** Companies that have a focus on sustainability can produce green products like these painted branches, which are made of reclaimed materials that would have otherwise been discarded.

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