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# Pocket-Guzzling Petrol Charts
'Pain at the Pump' Infographic Outlines Money Mishaps of Gasoline

By Senduran Bhakthakumaran | Published 2012-03-28 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/pain-at-the-pump1
References: [columnfivemedia](http://columnfivemedia.com/work-items/mint-infographic-pain-at-the-pump/) & [mint](http://www.mint.com/blog/trends/pain-at-the-pump-a-visual-guide-to-how-increasing-gas-prices-are-burning-away-the-american-pocketbook-032012/?display=wide)

Just as one checks the weather every morning before work (as one should!), drivers must always keep a wary eye on [gas stations for prices fluctuating](https://www.trendhunter.com/trends/racetrac-and-sensolus), with the reasons outlines in the 'Pain and the Pump' infographic. This infographic shows the prices of gasoline in the various states of America as a percent of income and has them set out on a map of the US, making it easy for patrons of petrol prices to compare their pocket damages.

The infographic also goes on to show the [percent of annual income](https://www.trendhunter.com/trends/takehomepaycity) that (by state map again) is spent on rising gasoline prices. The Pain at the Pump infographic is an easy way for one to take a step back and really understand what gasoline prices are like across the American nation.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 3% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Fluctuating Gasoline Prices:** Opportunity for apps or services that provide real-time information on gasoline prices to help consumers find the best deals.
- **Gasoline Expense Analysis:** Potential for tools or platforms that analyze individual's gasoline expenses and provide personalized recommendations on fuel-efficient vehicles or alternative transportation options.
- **Awareness of Gasoline Costs:** Demand for educational initiatives or campaigns that raise awareness about the impact of gasoline prices on personal finances and the environment.

### Who This Affects Most

- **Mobile Applications:** Mobile apps that provide real-time gasoline price information and promotions, helping consumers save money on fuel.
- **Finance and Budgeting:** Platforms or services that analyze gasoline expenses as part of overall budget management, providing recommendations and cost-saving strategies.
- **Environmental Sustainability:** Organizations or initiatives focused on promoting alternative transportation options and educating the public about the environmental impact of gasoline consumption.

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