# Crispy Japanese Turnover Treats The PAFU Store is Bringing the Japanese Treat to Australia By Ell Smith | Published 2017-12-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pafu References: [food.theaureview](http://food.theaureview.com/news/pafu-is-the-next-japanese-dessert-to-trend-in-australia/) & [pafu.au](http://pafu.com.au/) A crispy puff pastry is the latest Japanese food concept to dominate Australia, after a new specialty restaurant called 'PAFU' announced its launch in Melbourne’s QV. The Japanese Pafu was inspired by the French apple turnover and features fresh Fiji apples, and a creamy custard filling. Most Japanese snacks prioritize texture, and the Pafu is no exception, offering diners a crispy pastry that's been puffed and fluffed to perfection. All of the ingredients used at PAFU are locally sourced, making for the freshest sweet treat for those living down under to discover. This restaurant concept comes from the owners who introduced Australia to the Japanese dessert 'Hokkaido Baked Cheese Tart' with a restaurant of an eponymous name. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 32% | Activity: 28% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Japanese-inspired Snacks:** Restaurants and food establishments can introduce unique Japanese-inspired snacks to tap into the growing trend of Japanese food concepts. - **Texture-focused Snacks:** Entrepreneurs can create snacks that prioritize unique textures to stand out in a market saturated with traditional options. - **Locally-sourced Ingredients:** Food businesses can incorporate locally sourced ingredients into their snacks to appeal to consumers who value freshness and sustainability. ### Who This Affects Most - **Food and Beverage:** Food and beverage companies can experiment with global food trends to keep up with changing consumer preferences. - **Restaurant:** Restaurant owners can introduce unique food concepts to differentiate themselves from competitors and attract new customers. - **Bakery:** Bakeries can innovate traditional pastries with global flavors and unique textures to capture a wider audience and stand out in a competitive market. ## Related on Trend Hunter - [Interactive Japanese Puddings](https://www.trendhunter.com/trends/pucchin-pudding-cup.md) - [Convenience-Focused Pastry Products](https://www.trendhunter.com/trends/pastry-products.md) - [Japanese Soufflé Cheesecakes](https://www.trendhunter.com/trends/japanese-souffl-cheesecakes.md) - [Soft Serve Croissants](https://www.trendhunter.com/trends/evana-patisserie-cafe.md) - [Peachy Choux Puff Pastries](https://www.trendhunter.com/trends/fresh-peaches-cream-choux-puff.md) - [International Flavor Snack Pies](https://www.trendhunter.com/trends/pukka-world-flavours.md) - [Spring QSR Mochi Pies](https://www.trendhunter.com/trends/ichigo-daifuku-pie.md) - [Japanese Dessert Expansions](https://www.trendhunter.com/trends/mr-cheesecake.md) - [Grab-and-Go Pizza Sticks](https://www.trendhunter.com/trends/newyork-perfect-cheese-perfect-pizza.md)