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# Artisan-Style Decaf Coffee Pods
Pact Coffee Bourbon Cream Decaf Pods are 100% Ethically Sourced

By Michael Hemsworth | Published 2025-06-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pact-coffee-bourbon-cream-decaf
References: [retailtimes](https://retailtimes.co.uk/pact-coffee-debuts-speciality-grade-decaf-pods-in-waitrose-to-capitalise-on-growing-demand/) & [pactcoffee](https://www.pactcoffee.com)

![Artisan-Style Decaf Coffee Pods](https://cdn.trendhunterstatic.com/thumbs/573/pact-coffee-bourbon-cream-decaf.jpeg)

The [Pact Coffee](https://www.trendhunter.com/trends/coffee-gin) Bourbon Cream Decaf pods are a high-quality coffee product from the brand targeted towards the increasing number of consumers seeking out a flavorful alternative to traditional decaf. The [Nespresso](https://www.trendhunter.com/trends/decaf-supercharger-espresso)-compatible pods feature a 100% ethically sourced recipe that includes dark roast coffee from Columbia along with hints of bourbon cream biscuits in every sip. The pods are making their debut at [Waitrose](https://www.trendhunter.com/trends/craft-instant-coffee) in the UK and will be the only specialty-grade decaf coffee offered by the retailer to give it a competitive edge.

Director of Coffee Will Corby commented on the Pact Coffee Bourbon Cream Decaf pods saying, "Bringing a speciality-grade decaf to Waitrose shelves and giving its customers more caffeine-free options to choose from is a really exciting moment for us, and hopefully for consumers who have been waiting for a better tasting decaffeinated coffee to enjoy too."

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 17% | Activity: 19% | Freshness: 43%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Ethically-sourced Ingredients:** The rising demand for ethically-sourced ingredients presents opportunities to disrupt traditional supply chains by placing a greater emphasis on transparency and sustainability.
- **Specialty Decaf Coffee:** With a growing focus on flavorful decaf options, there's potential to innovate by enhancing taste profiles that cater to discerning, health-conscious coffee consumers.
- **Artisan Coffee Pods:** Artisanal coffee pods open avenues for innovation by marrying gourmet coffee experiences with the convenience of single-serve technology.

### Where This Applies

- **Coffee Retail:** Specialty decaf options are reshaping the coffee retail landscape by catering to niche markets within the broader caffeine-free segment.
- **Sustainability-focused Goods:** Industries centered around sustainability-focused goods are experiencing shifts as consumers increasingly favor products with verified ethical sourcing.
- **Single-serve Beverages:** The single-serve beverage industry's evolution is buoyed by consumer desires for convenience without compromising on taste or ethical values.

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