# Aerial Packing Photography Daniel Eckler Snaps 100 Global Creatives' Packing Essentials By Megan Facciuolo | Published 2014-04-05 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/packing-essentials References: [designtaxi](http://designtaxi.com/news/364847/Photo-Series-Documents-The-Things-That-100-Global-Creatives-Cannot-Live-Without/) & [danieleckler](http://www.danieleckler.com/) Packing essentials are like snowflakes in the way that none are alike; everyone has their own favorite products and tastes. Some of the most versatile tastes out there can be those of creative people. Designer Daniel Eckler of MIJLO thought of a similar concept when he created this 'Essentials' photo series. In it, he lets us see what is inside of 100 [creative people's bags](https://www.trendhunter.com/trends/kifaru-backpacks). The photos make as an advertisement to accompany his [Kickstarter](https://www.trendhunter.com/trends/taskin-swift) launch of '[A Better Backpack](https://www.trendhunter.com/trends/carl-friedrik-72hour-backpack).' The bags and their contents belong to well-known designers, editors, bloggers, photographers and artists. Many of the bags have predictable similarities like cell phones and cameras but others contain very random items like a pineapple and ping pong paddles. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 70% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Key Themes Behind This Trend - **Personalized Packing Essentials:** Opportunity for businesses to create customizable packing essentials based on individual preferences. - **Celebrity Endorsement Advertising:** Potential for brands to collaborate with well-known designers and artists to promote their products through curated bag contents. - **Unconventional Essentials:** Chance for businesses to offer unique and unusual packing essentials that cater to the needs of creative individuals. ### Where This Applies - **Travel Accessories:** Innovative travel accessory brands can design and market products aimed at creative professionals. - **Fashion and Lifestyle:** Opportunities for fashion and lifestyle brands to collaborate with designers and artists for limited-edition themed collections. - **Marketing and Advertising:** Agencies can develop campaigns that leverage the concept of personalized packing essentials to connect with their target audience. ## Related on Trend Hunter - [Stylish Camera-Friendly Backpacks](https://www.trendhunter.com/trends/carryfly-travel-backpack.md) - [Photography Brand Suitcases](https://www.trendhunter.com/trends/kodak-luggage.md) - [Vibrant Packing Cubes](https://www.trendhunter.com/trends/compressible-packing-cubes.md) - [Protective Photography Packs](https://www.trendhunter.com/trends/db-ramverk-pro-backpack.md) - [Convertible Camera Carrying Solutions](https://www.trendhunter.com/trends/wandrd.md) - [Versatile 30L Travel Back Packs](https://www.trendhunter.com/trends/30l-travel-pack.md) - [Modular Travel Photography Packs](https://www.trendhunter.com/trends/onepro-flex-backpack.md) - [Collaborative Luggage Bags](https://www.trendhunter.com/trends/stylish-suitcases.md) - [Extreme Environment Photographer Packs](https://www.trendhunter.com/trends/lowepro-photosport-x-backpack.md)