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# Unscented Sensitive Skin Cosmetics
The Pacific Shaving Unscented Line Includes Three Products

By Michael Hemsworth | Published 2021-05-27 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/pacific-shaving-unscented
References: [drugstorenews](https://drugstorenews.com/pacific-shaving-launches-unscented-grooming-regimen) & [PacificShaving](http://PacificShaving.com)

The Pacific Shaving Unscented line is a new cosmetic product offering for [men with sensitive skin](https://www.trendhunter.com/trends/bic-flex-5-sensitive-razor) that will help them to keep their face looking clean and fresh without irritation. The product range has three products in all including the Unscented Clean Face Wash, the [Unscented Clean Shave Cream](https://www.trendhunter.com/trends/shave-oil) and the Unscented Clean Face Lotion. Each of the products are made with calming, soothing ingredients that will help to support the skin as it's tended to.

The Pacific Shaving Unscented line is made in the USA using vegan ingredients and maintains a recipe that hasn't been tested on animals. The various products meet the burgeoning demand for specific [men's skincare solutions](https://www.trendhunter.com/trends/true-barrier-for-men) as more male consumers embrace self-care to look their best.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 18% | Activity: 46% | Freshness: 10%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Sensitive Skin Cosmetics:** Opportunity for natural, vegan and environmentally conscious ingredients for sensitive skin cosmetics.
- **Male Skincare Solutions:** Innovative skincare products that address the specific needs of male consumers, such as clean, unscented, and natural-based ingredients.
- **Unscented Product Lines:** Opportunity to cater to consumers with scent sensitivities and allergies by offering unscented product lines that still provide quality results.

### Where This Applies

- **Cosmetics:** Companies within the cosmetics industry can create product lines specifically designed for sensitive skin consumers, especially men who are becoming more aware of this need.
- **Men's Personal Care:** Increased demand for men's personal care products presents an opportunity for companies to develop clean, natural, and unscented skincare lines, catering to the specific needs of male consumers.
- **Natural Beauty:** Natural beauty brands can highlight their commitment to sustainability, veganism, and animal welfare by developing unscented products that are gentle on sensitive skin.

## Related on Trend Hunter

- [Men-Targeted Private Label Cosmetics](https://www.trendhunter.com/trends/mens-grooming-product-range.md)
- [High-Quality Shaving Cosmetics](https://www.trendhunter.com/trends/dr-squatch-shaving-products.md)
- [Sensitive-Friendly Body Gels](https://www.trendhunter.com/trends/soft-services-1.md)
- [Natural Men's Cleansing Solutions](https://www.trendhunter.com/trends/real-soap-body-wash.md)
- [Triple-Action Skincare Scrubs](https://www.trendhunter.com/trends/dove-mencare-body-and-face-scrubs.md)
- [Gentle Facial Shaving Kits](https://www.trendhunter.com/trends/oilplaning.md)
- [Tropically Scented Shaving Oils](https://www.trendhunter.com/trends/coconut-waters-shave-oil.md)
- [Botanical Men's Grooming Products](https://www.trendhunter.com/trends/face-and-beard-care.md)
- [Intimate Shaving Oils](https://www.trendhunter.com/trends/maude.md)
