# Co-Branded Juxtaposing Streetwear PACCBET Joins Hi-Tec Sportswear on a Collaborative Capsule By Amy Duong | Published 2019-02-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/paccbet References: [highsnobiety](https://www.highsnobiety.com/p/paccbet-hi-tec-sportwear-capsule-collection/) & [store.unionlosangeles](https://store.unionlosangeles.com/collections/paccbet/) Gosha Robchinskiy introduces the fifth [collaborative capsule](https://www.trendhunter.com/trends/cp-company-x-beams) complete in alongside PACCBET for the fashion label 'Hi-Tec Sportswear.' The joint collection is comprised of silhouettes such as long sleeve shirts, socks, caps, and footwear. The main design element stems from a juxtaposing inspiration, boasting [bold graphic details](https://www.trendhunter.com/trends/reebok-obey) alongside the muted branding accents of PACCBET and Rassvet. The result of the boldly charged and discreet details introduced the first-ever PACCBET apparel silhouette. Additionally, some of the [footwear selections](https://www.trendhunter.com/trends/gmbh-and-axel-arigato) include the HI-TEC 'Squash Shoe' that originated in 1974 and the Hybrid Loafer constructed from premium leather materials. The collaborative PACCBET x HI-TEC Sportswear Spring/Summer 2019 collection is set to drop later this year in April at select retail locations include Dover Street Market. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 49% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Juxtaposing Collaborations:** Creating unique collaborations by combining contrasting design elements offers new opportunities for limited edition collections. - **Old Meets New:** Updating retro designs with modern twists provides fresh takes on classic products in the fashion industry. - **Branding Accents:** Using muted branding accents along with bold design features presents opportunities for subtle yet effective brand recognition. ### Sectors Adopting This - **Fashion:** The fashion industry can benefit from creating unique collaborations and updating retro designs with modern twists to capture consumer interest. - **Footwear:** Shoe companies can explore opportunities to update classic designs with modern materials and technology while incorporating branding accents. - **Retail:** Retailers can increase sales by offering limited edition collaborative collections that appeal to consumers looking for unique and exclusive products. ## Related on Trend Hunter - [Collaborative Outdoor Technical Apparel](https://www.trendhunter.com/trends/hyke-and-the-north-face.md) - [Technical Sports Capsules](https://www.trendhunter.com/trends/white-mountaineering-umbro.md) - [Neutral Collaborative Streetwear Series](https://www.trendhunter.com/trends/lacoste-and-highsnobiety.md) - [Sporty Collaborative Streetwear Capsules](https://www.trendhunter.com/trends/palace-and-stella-artois.md) - [Collaborative Technical Outerwear Series](https://www.trendhunter.com/trends/hyke-2.md) - [Performance-Inspired Fashion Collabs](https://www.trendhunter.com/trends/reebok-x-white-mountaineering1.md) - [Performance-Driven Footwear Collabs](https://www.trendhunter.com/trends/bandit-x-asics-capsule.md) - [Collaborative Heritage Footwear Series](https://www.trendhunter.com/trends/livello-rosso-collection.md) - [Vintage-Inspired Apparel Capsules](https://www.trendhunter.com/trends/reebok-x-kodak.md)