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# Kaleidoscope Knits
OXBOW by Bless Sweaters Are a Sweet Way to Stay Warm

By Christina Butty | Published 2009-07-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/oxbow-by-bless-sweaters
References: [hypebeast](http://hypebeast.com/2009/07/oxbow-by-bless/) & [thefashionisto](http://thefashionisto.com/blog/2009/07/first-look-oxbow-by-bless/)

German brand Bless collaborated with OXBOW to create these [mash-up sweaters](https://www.trendhunter.com/trends/arty-knitwear). The OXBOW by Bless sweaters come in three different styles, the 3D-Skolpen, Black & White Mountain-Skolpen and Material Mix-Skolpen; each have their own individual, self-explanatory themes.

At first, it would appear that these OXBOW by Bless sweaters riff off of [Christmas sweaters](https://www.trendhunter.com/trends/ugly-sweater-x-danish-creamery), but upon closer inspection they do incorporate several [fun and funky patterns](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch), redeeming themselves.

The more you look at them, the more you’ll like them. They’re a cool way to stay hot this winter.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 57% | Activity: 24% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Mash-up Sweaters:** Opportunity for creating unique, cross-over designs in the sweater industry.
- **Fun and Funky Patterns:** Chance to introduce playful and unique designs into mainstream fashion market.
- **Cool Way to Stay Hot:** Potential to combine fashion and function to create stylish winter wear.

### Industries Being Reshaped

- **Fashion:** Disruptive innovation opportunities in the fashion industry with the introduction of mash-up sweaters and fun patterns.
- **Textile:** Opportunity to experiment with different materials and techniques to create innovative sweater designs.
- **Retail:** Potential for retailers to offer unique and eye-catching sweaters that cater to the consumers' desire for individuality.

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