# Steel Dust Time-Tellers The OWO Watch by Tim Defleur Requires Interaction to Function By Meghan Young | Published 2013-02-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/owo-watch References: [yankodesign](http://www.yankodesign.com/2013/02/13/low-tech-timepiece/) & [timdefleur](http://www.timdefleur.com/105627/993804/works/owo) The OWO Watch is a deceptively simple time-teller. Although the [unique cork frame and woven wristband](https://www.trendhunter.com/trends/otsuka-lotec-no5-kai) might prove a distraction at first, people will soon begin to wonder about the use of a white face and white hands. Blending into the background, such hands make it harder to read the time. Nevertheless, the OWO Watch was specifically designed to encourage interaction on the part of the wearer. Created by Tim Defleur, the OWO Watch is filled with [iron filings](https://www.trendhunter.com/trends/triaxial-numechron-clock) (steel dust) that when shaken stick to the magnetic hands for more contrast. This movement also happens to power them to move in the first place. It [encourages people to](https://www.trendhunter.com/trends/perse-fantme) "become an actor of time," as written on the website. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 60% | Activity: 83% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Why This Trend Is Growing - **Interactive Timepieces:** Opportunity for creating time-telling devices that require interaction from the wearer. - **Disruptive Watch Designs:** Potential for developing unconventional watch designs that challenge traditional readability and function. - **Magnetic Technology Integration:** Opportunity for incorporating magnetic technology in innovative ways to enhance watch functionality. ### Industries Being Reshaped - **Watch Manufacturing:** Chance for watch manufacturers to explore unique designs and interactive features to differentiate their products. - **Fashion Accessories:** Potential for fashion accessory brands to introduce interactive timepieces as stylish and trendy accessories. - **Magnetic Materials:** Opportunity for companies specializing in magnetic materials to collaborate with watch manufacturers and develop innovative time-telling solutions. ## Related on Trend Hunter - [Sleek Magnetic Timepieces](https://www.trendhunter.com/trends/triarch.md) - [Meditative Vibrating Timepieces](https://www.trendhunter.com/trends/stund-watch.md) - [Kinetic Pattern Clocks](https://www.trendhunter.com/trends/moir-clock.md) - [Unique Timekeeping Devices](https://www.trendhunter.com/trends/unique-timekeeping-device.md) - [Kinetic Art Wristwatches](https://www.trendhunter.com/trends/type-8-daniel-engelberg.md) - [Liquid Droplet DIY Watches](https://www.trendhunter.com/trends/droplet-watch.md) - [Intentionally Foggy Clock Designs](https://www.trendhunter.com/trends/kehai-clock.md) - [Angular Automobile-Inspired Timepieces](https://www.trendhunter.com/trends/benly-design-s3000-cyber-watch.md) - [Perforated Metal Clocks](https://www.trendhunter.com/trends/moov-and-coo.md)