# Adorable Animal-Shaped Moisturizers These Owl-Shaped Lip Balms are a Hoot to Carry Around By Tana Makmanee | Published 2013-03-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/owlshaped-lip-balms References: [red5](http://www.red5.co.uk/new-gadgets/new-arrivals/owl-lip-balm.aspx) & [claires](http://www.claires.com/store/goods/clearance/cat1260126/beauty/p84295/owl-always-love-you-lip-balm/) Moisturizers are a great way to keep your lips nice and smooth all day long, and if you're looking for a cute way to carry these essential cosmetics around, then these owl-shaped lip balms are a great way to do it. Lip balms are one of those things that we often remember having as children, with the variety of [adorably designed cases](https://www.trendhunter.com/trends/coffee-lip-balm-and-charm-set) and tubes, it made collecting these cosmetic items a blast. These owl-shaped designs are the perfect example of how ordinary items are being altered and enhanced to appeal to a certain audience and market. These colorful owl-shaped cases allow users to flip open the bottom, which reveals the actual [lip gloss product](https://www.trendhunter.com/trends/lip-smacker-rolly). While these miniature owl lip balms may not appeal to everyone, they will certainly attract young girls looking to carry their lip gloss in something fun and quirky. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 32% | Activity: 48% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Cute Cosmetic Packaging:** The trend of using adorable and quirky designs for cosmetic packaging is gaining popularity, creating opportunities for innovative and eye-catching product designs. - **Targeted Children's Cosmetics:** The market for children's cosmetics is expanding, and products like owl-shaped lip balms present a disruptive innovation opportunity to cater to young girls with fun and appealing packaging. - **Nostalgic Beauty Products:** There's a growing trend of bringing back nostalgic beauty products, like lip balms with whimsical designs, which taps into consumers' desire for sentimental and enjoyable beauty experiences. ### Industries Being Reshaped - **Cosmetics:** The cosmetics industry can embrace the trend of cute and quirky packaging, offering consumers unique and enjoyable beauty products. - **Kids' Products:** The market for children's beauty products can explore the opportunity to create attractive and engaging cosmetics designed specifically for young girls. - **Beauty Accessories:** The beauty accessory industry can capitalize on the nostalgic trend by offering a range of whimsical lip balms and other fun beauty products. ## Related on Trend Hunter - [Ultra-Cushiony Lip Balms](https://www.trendhunter.com/trends/star-balm.md) - [Wearable Keychain Lip Balms](https://www.trendhunter.com/trends/lip-balm-keyrings.md) - [Keyring-Specific Lip Balms](https://www.trendhunter.com/trends/care-tint-balm-keyring.md) - [Keychain Lip Balms](https://www.trendhunter.com/trends/tell-all-juicy-berry-lip-balm.md) - [Skin-Caring Lip Moisturizers](https://www.trendhunter.com/trends/lippe-balm.md) - [Digital Pet-Inspired Lip Balms](https://www.trendhunter.com/trends/tamagotchi-multi-carry-balm.md) - [Nostalgic Lip Balm-to-Oils](https://www.trendhunter.com/trends/lipslider-lip-balm.md) - [Pocket-Friendly Lip Balms](https://www.trendhunter.com/trends/space-camp-wellness.md) - [Dessert-Like Multi-Benefit Balms](https://www.trendhunter.com/trends/breeze-balm.md)