# Summer-Ready Boozy Teas Owl’s Brew Introduces the Sun Tea & Vodka Flavors + Variety Pack By Kanesa D | Published 2025-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/owls-brew-2 References: [theowlsbrew](https://www.theowlsbrew.com/)  Owl’s Brew, a female-founded brand known for its fresh-brewed, [tea-based boozy beverages](https://www.trendhunter.com/trends/readytodrink-cocktail-range), has unveiled its latest summer-ready innovation: the Sun Tea & Vodka Flavors + Variety Pack. With 5% ABV and just 110 calories per can, these vegan, gluten-free drinks contain [no added sugar](https://www.trendhunter.com/trends/lipton-hard-iced-tea-zero-sugar), no artificial substitutes, and [no bubbles](https://www.trendhunter.com/trends/skimmers). The Sun Tea Variety Pack features three sun-soaked flavors: Strawberry Basil, Half Tea & Half Lemonade, and Blueberry Lemon. Strawberry Basil is brewed with Red Rooibos, basil, lemon, and a medley of strawberry and apple juices. Half Tea & Half Lemonade pairs bold black tea with a bright hit of lemon juice. Blueberry Lemon rounds out the mix with Green Rooibos, black tea, lemon, and a splash of blueberry and apple juice. The 8-pack includes four cans of Half Tea & Half Lemonade, two Strawberry Basil, and two Blueberry Lemon. Image Credit: Owl’s Brew ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 71% | Activity: 76% | Freshness: 44% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Health-conscious Alcoholic Beverages:** The emergence of low-calorie, no-added-sugar alcoholic drinks is reshaping the beverage market by attracting health-conscious consumers who seek guilt-free indulgence. - **Flavor-driven Ready-to-drink Teas:** Flavor-rich ready-to-drink tea beverages such as Owl's Brew's unique combinations are capturing consumer interest with their innovative twists on traditional tea flavors. - **Vegan Alcoholic Options:** The proliferation of vegan alcoholic drinks like these tea-based vodka options is catering to the increasing demand for plant-based alternatives among diverse diet followers. ### Industries Being Reshaped - **Alcoholic Beverage Industry:** The shift toward craft and specialty boozy teas is a prime example of how traditional alcohol brands can innovate to attract new demographics. - **Plant-based Food and Beverage Industry:** The rise in vegan alcoholic beverages is adding depth to the plant-based movement, offering new products for consumers transitioning away from animal-derived ingredients. - **Health and Wellness Industry:** Innovative health-focused alcoholic options are intersecting with wellness trends, providing new avenues for alcohol brands to appeal to health-centric consumers. ## Related on Trend Hunter - [Canned RTD Tea Cocktails](https://www.trendhunter.com/trends/owls-brew.md) - [Cranberry-Chai Canned Beverages](https://www.trendhunter.com/trends/canned-tea-beverage.md) - [Bubble-Free Hard Ice Teas](https://www.trendhunter.com/trends/surfside-iced-tea-vodka.md) - [Fruity Alcoholic Teas](https://www.trendhunter.com/trends/iced-tea-seltzers.md) - [Hard Ice Tea Drinks](https://www.trendhunter.com/trends/high-noon-vodka-iced-tea-1.md) - [Naturally Flavored Hard Teas](https://www.trendhunter.com/trends/naturallyflavored-hard-teas.md) - [Two-Step Alcohol-Free Mixers](https://www.trendhunter.com/trends/owls-brew-mixers.md) - [Spiked Sparkling Teas](https://www.trendhunter.com/trends/spiked-sparkling-tea.md) - [Full-Flavored Hard Iced Teas](https://www.trendhunter.com/trends/fullflavored-hard-iced-tea.md)