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# Recycled Paper Owls
Night Owl Paper Goods' Owl Plushies are Flying Off Shelves

By Katherinev123 | Published 2009-10-19 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/owl-plushies
References: [inhabitots](http://www.inhabitots.com/2009/10/19/new-recycled-owl-plushies-by-night-owl-paper-goods/) & [nightowlpapergoods](http://nightowlpapergoods.com/home.php?cat=28)

I have decided to put my fear of owls aside and write about the Owl Plushies from Night Owl Paper Goods because I’m sure you’ll think they’re really cute (whereas I find them absolutely terrifying—so this is a brave thing I’m doing).

Made from recycled paper, these eco-friendly Owl Plushies have been flying off the shelves, according to Inhabitots. Designed by Lori Nichols, the Owl Plushies are one-of-a-kind [stuffed toys](https://www.trendhunter.com/trends/giftable-squishmallows) made from thrift-store sweaters and each feature a pair of ‘mournful’ acorn eyes made from [book pages](https://www.trendhunter.com/trends/illustrated-bookmarks) and wooden pieces. You can also custom order an owl and have it made out of your own meaningful heirloom sweaters.

There—I did it!

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 59% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Eco-friendly Stuffed Toys:** Designing eco-friendly stuffed toys made from recycled paper with unique features can attract environmentally conscious consumers.
- **Customizable Products:** Offering customizable plush toys made from heirloom sweaters can drive sales and help build a loyal customer base.
- **Innovative Use of Materials:** Exploring ways to make stuffed toys with thrift-store sweaters and book pages can create unique products that stand out in the market.

### Industries Being Reshaped

- **Toy Manufacturing:** Toy manufacturers can explore using eco-friendly materials to produce stuffed toys that appeal to environmentally conscious consumers.
- **Sustainable Fashion:** The use of thrift-store sweaters in making stuffed toys opens new opportunities for the sustainable fashion industry.
- **Handmade and Custom Gifts:** Creating customized toys made from personal heirloom sweaters can target consumers looking for unique and sentimental gift items.

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