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# Sleep-Enhancing Owl Lights
The 'Light My Way' Nightlight Calms Toddlers Before Bed

By Jana Pijak | Published 2015-08-11 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/owl-light
References: [munchkin](http://www.munchkin.com/light-my-way-portable-nightlight.html)

'Light My Way' is a battery-operated owl light that is designed to soothe and relax toddlers before bed. The LED-lit device is shaped to resemble a charming forest creature and is accented with a convenient handle.

Lighting up for a total of 20 minutes, this adorable owl light will automatically turn off in order to conserve power and is battery-operated, making it cord-free and even more convenient for kids and parents alike.

Whether your toddler is a fussy sleeper or afraid of the dark, this owl light is a great way to make them feel safe and calm before bed. The toy-inspired device draws inspiration from wildlife and is affordable to boot, making it a smart choice for a demographic of budget-conscious parents.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 54% | Activity: 19% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Alpha
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Babies](https://www.trendhunter.com/babies)

## Key Themes

### Why This Trend Is Growing

- **Sleep-enhancing Nightlights:** A trend of developing innovative products that enhance sleep quality such as owl lights to soothe children before bed.
- **Animal-inspired Design:** A trend of incorporating animal designs into children's products, like the forest-themed owl light nightlight.
- **Cordless Battery-operated Products:** A trend of designing cord-free and battery-operated products to make it more convenient for kids and parents alike.

### Industries Being Reshaped

- **Children's Toys Industry:** The children's toy industry can develop and market sleep-enhancing owl lights like 'Light My Way' nightlight to their targeted market.
- **Home Decor Industry:** The home decor industry can incorporate animal-inspired designs in their products like owl lights that can bring a calming and soothing effect in homes.
- **Consumer Electronics Industry:** The consumer electronics industry can manufacture cordless and battery-operated products like owl lights that can cater to a broader audience and provide convenience to end-users.

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