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# Owl Dresses
Opening Ceremony Makes You a Bird of Prey

By Alison Heller | Published 2010-04-08 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/owl-dress
References: [setyourstyle](http://www.setyourstyle.com/post/fashion/emma-cook-039-owl-dress.html) & [openingceremony.us](http://www.openingceremony.us/products.asp?productid=16072)

Draw some attention to your hooters with an owl dress from Opening Ceremony. Designed by Emma Cook, the dress is part bird, part conversation piece that hipsters and Juno-wannabes will swoop in on. Cook draws inspiration from Susie, her invented muse and a peregrine girl--which explains the owl dress as Susie's imagined adventures inspire the prints and spirit of this line.

If you'd like to don an owl dress, which more resembles a costume, Opening Ceremony offers the dress for $430. The ability to fly is not included in the purchase price.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 61% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Owl-inspired Fashion:** Disruptive innovation opportunity: Explore new ways to incorporate owl-inspired designs into clothing and accessories, tapping into the growing interest in nature-inspired fashion trends.
- **Conversation Piece Clothing:** Disruptive innovation opportunity: Develop unique garments that serve as conversation starters, encouraging self-expression and individuality.
- **Imaginative Fashion Lines:** Disruptive innovation opportunity: Create fashion lines that draw inspiration from fictional characters or imaginary adventures, offering consumers a sense of whimsy and escapism.

### Sectors Adopting This

- **Fashion Retail:** Disruptive innovation opportunity: Embrace unconventional and quirky clothing items that appeal to niche markets and create memorable shopping experiences.
- **Nature-inspired Design:** Disruptive innovation opportunity: Merge fashion and nature, introducing sustainable and environmentally-friendly materials and designs that celebrate the beauty of the natural world.
- **Individuality-focused Fashion:** Disruptive innovation opportunity: Shift the focus from mass-produced fashion to personalized garments that allow consumers to express their unique style and personality.

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