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# Illuminated Owl Decor
'The Dukes' Sculpture Set by BIG-GAME Lights Up in the Dark

By Jana Pijak | Published 2018-01-23 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/owl-decor
References: [designerbox](https://www.designerbox.com/fr/iconic-product/188-les-ducs-chouettes-big-game-iconic-serie-objet-design-3700954802701.html) & [big-game.ch](http://www.big-game.ch/)

'The Dukes' is a unique series of owl decor conceived by design studio BIG-GAME. Consisting of two abstract sculptures, the accessory set features a solid oak construction and playful eye detailing.

This eye detailing illuminates when lights are turned off, making the sculptures ideal for children's rooms or play areas. Once displayed in the dark, the sculptures are the perfect alternative to traditional night lights and emit a subtle glow rather than overpowering a space.

Drawing inspiration from nature, this owl decor can be used as a fun tabletop accent or as functional mood lighting. These sculptures feature an angular shape, and embody a sleek aesthetic that is sure to appeal to design lovers of all ages.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 78% | Activity: 91% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Illuminated Decor:** Disruptive innovation opportunity: Develop energy-efficient and customizable illuminated home decor products.
- **Functional Mood Lighting:** Disruptive innovation opportunity: Create innovative lighting solutions that serve both functional and aesthetic purposes.
- **Nature-inspired Design:** Disruptive innovation opportunity: Combine natural elements with modern design to create unique home decor pieces.

### Who This Affects Most

- **Home Decor:** Disruptive innovation opportunity: Introduce sustainable and interactive home decor products to enhance living spaces.
- **Children's Products:** Disruptive innovation opportunity: Develop playful and safe decor accessories specifically designed for children's rooms or play areas.
- **Lighting Design:** Disruptive innovation opportunity: Explore new materials and technology to create innovative lighting designs that prioritize energy efficiency.

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