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# Oversized Knit Sweatshirts
This Zara Knit Sweater Merges Function and Form with a Cozy Aesthetic

By Grace Mahas | Published 2020-12-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/oversized-knit-sweatshirts
References: [zara](https://www.zara.com/ca/en/oversized-knit-sweatshirt-p05755008.html?v1=78523175&v2=1549245)

Since working from home has become the "norm" rather than the exception, consumers are increasingly looking for [comfort-focused pieces](https://www.trendhunter.com/trends/kerisma-knits) like [Zara's](https://www.trendhunter.com/trends/zoo-york) new Oversized Knit Sweatshirt. Available in two sizes – XS/S and M/L – this cozy sweater embodies warmth and comfort with its oversized fit and ultra-soft material. Made with a blend of nylon, acrylic, and polyester, the Oversized Knit Sweatshirt features a high collar with an [adjustable drawstring hood](https://www.trendhunter.com/trends/khl-dynawool-skuba-hoody) and long sleeves.

In addition, the Zara Oversized Knit Sweatshirt also features a front patch pouch pocket large enough to fit your phone, keys, and mask – making it a perfect go-to for running errands and more. Fans can purchase the sweater online and in stores for $79.90.

Image Credit: Zara

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 40% | Activity: 11% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Comfort-focused Fashion:** There is a growing trend of consumers seeking comfortable and cozy clothing pieces for both indoor and outdoor activities.
- **Oversized Apparel:** Oversized clothing is becoming increasingly popular as a fashion trend, as consumers look for relaxed fits and casual looks.
- **Functional Fashion:** Consumers are increasingly looking for clothing pieces that not only look good but also serve a functional purpose, such as the front patch pouch pocket in Zara's Oversized Knit Sweatshirt.

### Industries Being Reshaped

- **Fashion Retail:** Retailers can take advantage of the trend towards comfort-focused and functional clothing by offering a wider selection of cozy and oversized clothing pieces.
- **Athleisure:** The athleisure industry can take advantage of the growing trend towards oversized and cozy clothing by creating new lines of comfortable and stylish activewear.
- **Home Office Equipment:** Companies offering home office equipment can take advantage of the trend towards comfort-focused fashion by creating comfortable and functional office wear lines that cater to the needs of remote workers.

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