# Transforming Backpack Jackets The Outernative 'JackBag' Features 14 Pockets Throughout By Michael Hemsworth | Published 2022-02-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/outernative-jackbag References: [thegadgetflow](https://thegadgetflow.com/portfolio/outernative-jackbag-versatile-jacket-has-multifunctional-14pocket-system-for-your-gear/) & [kickstarter](https://www.kickstarter.com/projects/outernative/jackbag-a-hands-free-on-the-go-jacket-and-bag-in-one?ref=7pyotl&utm_source=GadgetFlow&utm_medium=GadgetFlow&utm_campaign=GadgetFlow) The Outernative 'JackBag' jacket is a multifunctional outerwear garment for those looking to stay protected from the elements, while also enabling them to keep all of their essentials stowed on their person. Outfitted with a total of 14 pockets, the jacket features a [Hi-Vis reflector design](https://www.trendhunter.com/trends/reflected-bag) that will keep the wearer visible at all times when walking the streets at night. The jacket [transforms into a backpack](https://www.trendhunter.com/trends/nanobag-1) when not in use to make it easy to carry, while also offering additional space to stow essentials. The Outernative 'JackBag' jacket is also paired with [flexible yet protective panels](https://www.trendhunter.com/trends/armortex-jacket) across the shoulders, elbows and back to make it perfect for cyclists as a way to stay visible and protected in the event of an accident. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 66% | Activity: 26% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Multifunctional Outerwear:** The popularity of multifunctional clothing items is expected to grow as consumers seek products that serve multiple purposes. - **Smart Clothing:** The integration of technology into clothing items will become more common as companies look to provide greater convenience and functionality to consumers. - **Sustainable Fashion:** The demand for eco-friendly and ethical clothing items will continue to increase, leading to innovations in sustainable materials and production methods. ### Industries Being Reshaped - **Outdoor Apparel:** The outdoor apparel industry can leverage the trend for multifunctional outerwear by creating items that provide protection and convenience for consumers. - **Sportswear:** Sportswear brands can incorporate protective features like flexible panels into their garments to better serve the needs of consumers engaging in physical activity. - **Tech Clothing:** Companies focusing on the development of smart clothing items can provide solutions to the growing demand for products that integrate technology and fashion. ## Related on Trend Hunter - [All-Weather Travel Jackets](https://www.trendhunter.com/trends/alpargali-jacket.md) - [Tactical Inclement Weather Outerwear](https://www.trendhunter.com/trends/storm-jacket.md) - [Backpack-Inspired Storage Hoodies](https://www.trendhunter.com/trends/nomade-58.md) - [Adaptable Three-in-One Bags](https://www.trendhunter.com/trends/ultix-outdoors-superpack.md) - [Aerogel-Insulated Jacket Designs](https://www.trendhunter.com/trends/spacepeak-jacket.md) - [Convertible Shelter Jackets](https://www.trendhunter.com/trends/shelter-wear.md) - [Cargo Pocket-Adorned Backpacks](https://www.trendhunter.com/trends/general-research-parasite-bag.md) - [Phosphorescent Color-Changing Jackets](https://www.trendhunter.com/trends/vollbak-firefly-jacket.md) - [Ultra-Compact Backpack Designs](https://www.trendhunter.com/trends/nanobag-daypack.md)