# Sun-Drenched Outdoorsy Editorials Connie McDonald Photographed Lily Van Buskirk for C-Heads By Vasiliki Marapas | Published 2014-08-08 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/outdoorsy-editorial References: [c-heads](http://www.c-heads.com/2014/08/06/summer-time-in-new-zealand-lily-van-buskirk-by-connie-mcdonald-for-c-heads/) & [instagram](http://instagram.com/lilsvb) Photographer Connie McDonald shot Lily Van Buskirk in this [outdoorsy editorial](https://www.trendhunter.com/trends/summer-outdoor) for C-Heads. McDonald and Van Buskirk go way back, and their familiarity and connection is evident in the images. McDonald explains, “I used to babysit Lily. We hang out a lot nowadays in our favorite little town [of] Wanaka, New Zealand. In [the] summer we are [sun-drenched](https://www.trendhunter.com/trends/summer-dreaming-collection) and our freckles come up. We took these photos on lazy, warm days.” It's clear that Van Buskirk is having fun in the company of her once-chaperone. Now that she's all grown-up, the two can unleash their creative sides together. The result is this incredibly [fun editorial](https://www.trendhunter.com/trends/velvet-heat). You can almost feel the breeze through your hair and the sand between your toes as you browse the images. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 95% | Activity: 76% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Outdoor Editorial Shoots:** Opportunity for photographers to capture authentic, sun-drenched outdoor moments in editorial shoots. - **Personal Connections in Photography:** Opportunity for photographers to leverage personal relationships to create unique and intimate editorial content. - **Nostalgic Photography Themes:** Opportunity for photographers to evoke nostalgia and create a sense of carefree summer days through their imagery. ### Industries Being Reshaped - **Photography:** Photographers can explore innovative ways to capture outdoor moments and form personal connections to create unique editorial content. - **Fashion:** Fashion brands can incorporate nostalgic photography themes in their campaigns to resonate with consumers and evoke a sense of summer nostalgia. - **Travel and Tourism:** Travel and tourism companies can collaborate with photographers to showcase sun-drenched destinations and attract visitors seeking nostalgic and authentic experiences. ## Related on Trend Hunter - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md) - [Camp-Inspired Fashion Capsules](https://www.trendhunter.com/trends/summer-outdoor.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [90s-Inspired Retro Trainers](https://www.trendhunter.com/trends/lily-mcmenamy-1.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Fast Food-Inspired Beachy Campaigns](https://www.trendhunter.com/trends/leo-burnett-italia.md) - [Summer-Inspired Photo Collections](https://www.trendhunter.com/trends/summer-dreaming-collection.md)