# Digital Escapism Furniture The 'Soufuu' Outdoor Seating Furniture is a Retreat from Technology By Michael Hemsworth | Published 2017-03-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/outdoor-seating-furniture References: [homecrux](http://www.homecrux.com/2017/03/16/65155/soufuu-is-relaxing-retreat-for-cyber-connected-society.html) & [jordi-iranzo](http://jordi-iranzo.com/portfolio/items/soufuu/) The average consumer is spending more time in front of a digital screen than ever, so new innovations are being created like the 'Soufuu' outdoor seating furniture to offer an [escape from technology](https://www.trendhunter.com/trends/cheaum-concept). Designed by Jordi Iranzo, the 'Soufuu' is a relaxing retreat that features no strong barriers that enables it to be free-flowing in aesthetic for users to enjoy. A number of people can enjoy the 'Soufuu' at the same time by sitting on the various levels or even [lounging in the roof section](https://www.trendhunter.com/trends/ls24-lounge-system) that acts as a hammock. The 'Soufuu' outdoor seating furniture makes connecting and bonding with other people a much easier feat. In essence, the 'Soufuu' acts as an adult jungle gym where one can lounge, read, play with friends or have long conversations about life. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 93% | Activity: 69% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Digital Escapism:** The 'Soufuu' outdoor seating furniture offers an escape from technology. - **Outdoor Lounge Furniture:** The 'Soufuu' is a relaxing retreat for users to enjoy. - **Social Bonding Spaces:** The 'Soufuu' makes connecting and bonding with others easier. ### Industries Being Reshaped - **Furniture:** Opportunity for creating more outdoor seating furniture for digital escapism. - **Technology:** Opportunity for integrating technology-free spaces into digital-heavy environments. - **Hospitality:** Opportunity for incorporating social bonding spaces into hotels and resorts. ## Related on Trend Hunter - [Minimalist Privacy Seating Solutions](https://www.trendhunter.com/trends/furniture-seat-design.md) - [Relaxed Anti-Distraction Seats](https://www.trendhunter.com/trends/fortune-chair.md) - [Shaded Modern Outdoor Furniture](https://www.trendhunter.com/trends/ufo-shelter.md) - [Technology Disconnection Side Tables](https://www.trendhunter.com/trends/unhook-table.md) - [Future-Facing Tech Brand Chairs](https://www.trendhunter.com/trends/seed-chair.md) - [Tech-Infused Living Room Sofas](https://www.trendhunter.com/trends/allure-sofa-range.md) - [Modernized Phone-Friendly Furniture](https://www.trendhunter.com/trends/auburn-adirondack-chair.md) - [AI-Powered Cityscape Furniture](https://www.trendhunter.com/trends/smart-urban-furniture.md) - [Mindful Seating Platforms](https://www.trendhunter.com/trends/osolo.md)