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# Hemp-Infused No-Alcohol Brews
Outbound Brewing Offers Non-Alcoholic Products with CBD & THC

By Laura McQuarrie | Published 2020-01-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/outbound-brewing
References: [bevindustry](https://www.bevindustry.com/articles/92709-outbound-brewing-cbd-thc-alcohol-free-brews) & [outboundbrewing](https://www.outboundbrewing.com/)

Outbound Brewing was created by craft lovers and adventure seekers who are passionate about creating new kinds of beverages, specifically non-alcoholic products that are infused with CBD or THC. The small-batch products include traditional non-alcoholic brews, varieties infused with [20 milligrams of broad-spectrum hemp](https://www.trendhunter.com/trends/hempbased-beverage) and others enhanced with [10 milligrams of THC](https://www.trendhunter.com/trends/fuzzy-bones-thc-beverage), all of which are available in flavors like Pale Haze, Blood Orange Haze and Grapefruit Haze.

The brand's [non-alcoholic craft malt beverages](https://www.trendhunter.com/trends/runners-high-brewing) boast less than 0.5% ABV and have the potential to appeal to adults who are looking for a new take on familiar drinks that can be enjoyed in social settings with less of the adverse effects of alcohol and more of the benefits of hemp or cannabis.

Image Credit: Outbound Brewing

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 40% | Activity: 54% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Hemp-infused Beverages:** Brands can explore creating hemp-infused versions of various beverages to cater to the discerning and health-conscious consumer base.
- **Non-alcoholic Craft Drinks:** Businesses can develop more craft-quality non-alcoholic beverages that provide an alternative to the traditional non-alcoholic options on the market.
- **Combining CBD & THC:** Companies can experiment and refine their recipes in combining CBD & THC, creating a new category of infused beverages that cater to customers seeking a unique experience.

### Sectors Adopting This

- **Beverage:** The beverage industry can create new opportunities through the infusion of hemp in various beverage categories ranging from water, coffee, kombucha, to fruit juices and smoothies.
- **Cannabis:** New and established players in the cannabis market can expand their product lines and capitalize on the non-alcoholic category opportunities created by combining THC with hemp-infused beverages.
- **Hospitality:** There's an opportunity for the hospitality industry to offer a unique social experience to guests by adding hemp-infused beverages to their menus, becoming an early adopter to the trend.

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- [Cannabis-Infused RTD Cocktails](https://www.trendhunter.com/trends/emerald-hour.md)
- [Alcohol-Free THC-Infused Beverages](https://www.trendhunter.com/trends/canna-drinks-sparkling-mocktails.md)
- [Low-Calorie THC Beverages](https://www.trendhunter.com/trends/rec-weed.md)
