# Style-Conscious Health-Tracking Rings The Oura Ring Gen3 Horizon Has Research-Grade Sensors By Michael Hemsworth | Published 2022-10-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/oura-ring-gen3-horizon References: [hiconsumption](https://hiconsumption.com/oura-ring-horizon/) & [ouraring](https://ouraring.com/product/horizon-silver)  The Oura Ring Gen3 Horizon is the latest wearable technology solution from the brand that targets data-hunger consumers with a penchant for style. The wearable showcases a true jewelry-inspired design that is sculpted and stylish, and boasts a PVD-coated finish to give it just the right amount of mirrored finish. The device promises up to seven-days of battery life and boasts research-grade sensors to accurately track blood oxygen, sleep, temperature, activity levels, heart rate and more. The wearable also boasts Activity Goals and Calorie Opt-out with data syncing to [Apple](https://www.trendhunter.com/trends/oura-ring-amazon) [Health](https://www.trendhunter.com/trends/boat-1) and [Google](https://www.trendhunter.com/trends/generation-3) Fit. The Oura Ring Gen3 Horizon is priced at $349, comes in six sizes along with five color options. Users can also choose the Heritage model with a bezeled design. Image Credit: Oura ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 92% | Activity: 96% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Jewelry-inspired Wearables:** The trend towards jewelry-inspired wearables creates an opportunity for brands to combine style and functionality for consumers who value both. - **Accurate Health Tracking Sensors:** The trend towards research-grade sensors in wearables provides an opportunity for brands to offer more precise health data tracking and analysis for consumers. - **Long Battery Life Wearables:** The trend towards longer battery life in wearables allows for brands to offer extended usage without sacrificing convenience for consumers. ### Industries Being Reshaped - **Wearable Technology:** The growth of wearable technology allows for companies to capitalize on the trend towards combining style and functionality in health tracking wearables for consumers. - **Health and Wellness:** The health and wellness industry has a growing opportunity to offer precise and accurate data tracking solutions to consumers who are invested in monitoring their health. - **Consumer Electronics:** The consumer electronics industry can offer extended usage and convenience to consumers through longer battery life in healthcare wearables. ## Related on Trend Hunter - [Wearable Health Trackers](https://www.trendhunter.com/trends/oura-ring-41.md) - [Featherlight Titanium Smart Rings](https://www.trendhunter.com/trends/oura-ring-4.md) - [Premium Fashion-House Smart Rings](https://www.trendhunter.com/trends/generation-3.md) - [Jewelry-Grade Smart Rings](https://www.trendhunter.com/trends/oura-ring-4-ceramic.md) - [Elegant Health-Tracking Rings](https://www.trendhunter.com/trends/ultrahuman-ring.md) - [Medical-Grade Health-Tracking Rings](https://www.trendhunter.com/trends/circul-ring.md) - [Sleep-Tracking Smart Rings](https://www.trendhunter.com/trends/circular-ring.md) - [Health-Centric Smart Rings](https://www.trendhunter.com/trends/circular-1.md) - [Health-Tracking Smart Rings](https://www.trendhunter.com/trends/healthttracking-smart-rings.md)