# Translucent Vertical Record Players The Conceptual 'oTon' Vinyl Player Has a Futuristic Design By Michael Hemsworth | Published 2019-05-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/oton-vinyl-player References: [yankodesign](https://www.yankodesign.com/2019/05/15/a-turntable-fitting-for-the-2020s/) & [louisberger.de](https://www.louisberger.de/) The conceptual 'oTon' vinyl player is a high-end piece of equipment that aims to put records on display as they're played to transform them into a focal point from a both an audio and visual perspective. Designed by Louis Berger, the record player holds the LP discs in a [vertical orientation](https://www.trendhunter.com/trends/miniot-wheel-3), which allows the artwork on the middle section to be visible for listeners to admire. The [translucent design](https://www.trendhunter.com/trends/audiotechnica-atlpa2) also puts the technological components of the system on display and can be used with the built-in speaker or relayed wirelessly to a nearby speaker. The conceptual 'oTon' vinyl player is also designed for [audio ripping](https://www.trendhunter.com/trends/analog-plus) to let audiophiles digitize their favorite tracks for mobile listening and to keep a backup of the medium. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 44% | Activity: 74% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### Why This Trend Is Growing - **Translucent Design:** The trend towards translucent designs can disrupt the traditional aesthetics of audio equipment. - **Vertical Record Players:** The trend towards vertical record players can disrupt the traditional horizontal layout and introduce new experiential elements to music listening. - **Audio Ripping:** The trend towards audio ripping can disrupt traditional music consumption and provide new opportunities for creating personalized playlists and accessing music on-the-go. ### Industries Being Reshaped - **Audio Equipment Manufacturing:** Manufacturers of audio equipment can leverage trends towards translucent design and vertical record players to create new product lines that appeal to audiophiles and collectors. - **Music Streaming:** Companies in the music streaming industry can capitalize on the trend towards audio ripping by offering value-added services such as personalized playlists and high-fidelity audio options. - **Art and Design:** Art and design industries can collaborate with audio equipment manufacturers to create unique designs that merge form and function, such as the translucent vertical record player with visible artwork. ## Related on Trend Hunter - [Transparent Vinyl Player Concepts](https://www.trendhunter.com/trends/transparent-vinyl-player.md) - [Metallic Architectural Record Players](https://www.trendhunter.com/trends/rytm.md) - [See-Through Sci-Fi Turntable Concepts](https://www.trendhunter.com/trends/harman-kardon-record-player.md) - [Vertical Space-Saving Record Players](https://www.trendhunter.com/trends/vertical-vinyl-record-player.md) - [Style-Conscious Record Players](https://www.trendhunter.com/trends/upright-vinyl-record-player.md) - [Vertical Vinyl Players](https://www.trendhunter.com/trends/vs01-bluetooth-vertical-turntable.md) - [Elegant Upright Turntables](https://www.trendhunter.com/trends/blok-turntable.md) - [Record-Cleaning Vinyl Turntables](https://www.trendhunter.com/trends/crescent-turntable.md) - [Motor-Shaped Record Players](https://www.trendhunter.com/trends/rotor-vinyl-record-player.md)