# Post Punk-Influenced Capsules The OTHER/Shop FW18 Collection Draws from 70s and 80s Influences By Amy Duong | Published 2018-02-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/othershop References: [hypebeast](https://hypebeast.com/2018/2/other-shop-fall-winter-2018-lookbook) & [other-shop](https://other-shop.com/) The British fashion label OTHER/Shop is branching out of its London-based shop for the first time and selling products outside from the London Soho store. OTHER/Shop is highly recognized for producing loose-fitted essential silhouettes and this time draws a heavy influence from the past. The new OTHER/Shop Fall/Winter 2018 collection taps back to the 70s and 80s Post-Punk scene in New York for influence. Specifically, the brand looks into bands, including Television and Talking Heads. The inspiration is translated through pieces such as natural-colored denim pants, soft-shouldered jackets, French chore coats, and selvedge denim found on jackets and oversized denim. The OTHER/Shop Fall/Winter 2018 collection will be available in-store and through select retailers come July later this year. Image Credit: OTHER/Shop ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 43% | Activity: 34% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Post-punk Fashion:** There is an opportunity for fashion brands to tap into the 70s and 80s post-punk scene for inspiration in their Fall/Winter collections. - **Loose-fitted Silhouettes:** Conventional tailoring may no longer be dominant in fashion with the popularity of loose-fitted essential silhouettes seen in collections like OTHER/Shop's. - **Natural Colors in Denim:** Denim is adapting natural colors reflecting the demand for minimalism in the fashion industry. ### Who This Affects Most - **Fashion Industry:** Fashion brands can explore other famous genres or subcultures to push their collections forward in creating new trends. - **Streetwear Industry:** Streetwear brands can incorporate post-punk's style into their designs as they are typically influenced by the music and culture of the streets. - **Denim Industry:** The denim industry has the opportunity to venture into natural and neutral colors to meet the growing consumer demand for minimalism in fashion. ## Related on Trend Hunter - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Consumption-Inspired Fashion Capsules](https://www.trendhunter.com/trends/loutre-2.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md) - [Seasonal Fashion Capsules](https://www.trendhunter.com/trends/needles-x-nepenthes.md) - [Centennial Fashion Capsule](https://www.trendhunter.com/trends/farah-archive-collection.md)