# Social Networking Apparel OSMO Custom Social Network Wearable Syncs With iPhone and Loopt By Marissa Brassfield | Published 2009-03-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/osmo-custom-social-network-wearable References: [talk2myshirt](http://www.talk2myshirt.com/blog/archives/1592) & [creatingspace.la](http://creatingspace.la/?p=502) The [OSMO](https://www.trendhunter.com/trends/his-white-tshirt) Custom Social Network Wearable concept takes on the idea of wearing your social network. It's a flex-image fabric that could be customized to fit on any piece of clothing. I've clearly been bitten by the e-shirt and electronic apparel bug, but this is awesome. The OSMO Custom Social Network Wearable would sync and communicate with your [iPhone](https://www.trendhunter.com/trends/microweighted-vest) apps to detect buddies from geo-tagged social networks like Loopt. The OSMO Custom Social Network Wearable would also be able to display the images of others who are also wearing the flex-image fabric. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 58% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Social Networking Apparel:** Social networking embedded into apparel presents an opportunity for companies to create more personalized and immersive experiences for consumers. - **Wearable Technology:** The integration of social networking technology into wearable devices will continue to be a key area of innovation for the tech industry. - **Customizable Fashion:** Integrating wearable technology presents an opportunity for fashion companies to create more customized products for consumers. ### Where This Applies - **Fashion:** The fashion industry could leverage social networking wearable technology to create more personalized and interactive clothing products. - **Technology:** Technology companies could innovate by continuing to explore the integration of social networking technology into wearable devices. - **Social Media:** Social media companies could explore the integration of their platforms with wearable technology to create new engagement opportunities for users. ## Related on Trend Hunter - [Connected Micro-Weighted Vests](https://www.trendhunter.com/trends/microweighted-vest.md) - [Wearable Communication Vests](https://www.trendhunter.com/trends/inxects-vest.md) - [Thermal Stress-Monitoring Apparel](https://www.trendhunter.com/trends/mij-technology.md) - [Wearable Health-Management Sunglasses](https://www.trendhunter.com/trends/isportwear.md) - [Wearable AI Productivity Devices](https://www.trendhunter.com/trends/omi-wearable.md) - [Digital Activewear Apparel](https://www.trendhunter.com/trends/alo-yoga-1.md) - [Hand-Worn Athlete Smart Displays](https://www.trendhunter.com/trends/handworn-smart-display.md) - [Connected Curated Wardrobe Designs](https://www.trendhunter.com/trends/lookandme-closet.md) - [Human-Computer Interaction Devices](https://www.trendhunter.com/trends/tech-at-meta.md)