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# Furry Fine Fashion
The Oscar de la Renta SS11 Collection Shows a Dash of Vintage Inspiration

By Meghan Young | Published 2010-09-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/oscar-de-la-renta-ss11
References: [fabsugar](http://www.fabsugar.com/Pictures-From-2011-Spring-Oscar-de-la-Renta-Show-11058530) & [oscardelarenta](http://www.oscardelarenta.com)

The models in the Oscar de la Renta SS11 [runway show](https://www.trendhunter.com/trends/wild-rose-sparrow) look like [retro Barbie dolls](https://www.trendhunter.com/trends/barbie-x-azazie) in his latest designs. Granted, his work always exudes an elegance that the famous Barbie was imbued with; this time, however, he seems to be following the 'Mad Men' bandwagon, creating pieces that would fit flawlessly on set.

From chic office wear to [frothy ball gowns](https://www.trendhunter.com/trends/azazie-4), the Oscar de la Renta SS11 collection doesn't disappoint. Add color, texture and beautiful silhouettes, and he has put together line perfect for a lady.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 87% | Activity: 57% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Retro-inspired Fashion:** Opportunity for creating fashion lines that pay homage to vintage styles and appeal to consumers who appreciate nostalgic aesthetics
- **Mad Men-inspired Fashion:** Chance to capitalize on the popularity of the TV show 'Mad Men' by designing clothing that emulates the iconic 1960s fashion showcased on the series
- **Textured Silhouettes:** Innovation opportunity in creating garments that combine unique textures with flattering shapes

### Industries Being Reshaped

- **Fashion:** Opportunity for designers and retailers to incorporate retro and Mad Men-inspired fashion into their collections
- **Film and TV Production:** Opportunity for costume designers and stylists to create wardrobes that reflect the 1960s fashion trends depicted in 'Mad Men'
- **Textile and Material Manufacturing:** Opportunity to develop new textures and materials that can be used to create garments with interesting silhouettes and enhanced visual appeal

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