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# Clownish Trailer Characters
Os Gemeos Depicts Performance Artist Slava Polunin's Head

By Meghan Young | Published 2011-01-06 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/os-gemeos
References: [psfk](http://www.psfk.com/2011/01/os-gemeos-at-snowshow-pics.html) & [depayzarts](http://www.depayzarts.com/)

Looking at Os Gemeos' latest work of art, all I want to do is wrap my arms around to comfort it--even if it is only a [trailer](https://www.trendhunter.com/trends/panasonic-well-cabin-offmo). The sad, clownish face painted on its exterior is so well done, that I don't think I can help feeling that way.

Created for the Dépayz’arts exhibition in France, Os Gemeos collaborated with Slava’s SnowShow and The Moulin project to create this [amazing character](https://www.trendhunter.com/trends/porsche-labubu-project). According to Psfk, the [art piece](https://www.trendhunter.com/trends/playful-sculptures) is actually a depiction of the Russian performance artist Slava Polunin's head.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 16% | Activity: 37% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Graffiti](https://www.trendhunter.com/graffiti)

## Key Themes

### Why This Trend Is Growing

- **Artistic Trailers:** The trend of transforming trailers into artistic representations opens up new opportunities for creative expression and unconventional marketing.
- **Clown Aesthetic:** The rising popularity of clown-inspired aesthetics presents opportunities for fashion, interior design, and entertainment industries to tap into this unique and nostalgic trend.
- **Collaborative Art Installations:** The trend of artists collaborating with performers and event organizers to create immersive art installations offers new possibilities for interactive and multi-disciplinary artistic experiences.

### Industries Being Reshaped

- **Art and Design:** The art and design industry can explore disruptive innovation by incorporating clownish or whimsical elements into various mediums and products to cater to the growing interest in this aesthetic.
- **Fashion:** Fashion designers can seize the opportunity to integrate clown-inspired elements, such as oversized silhouettes, colorful patterns, and exaggerated makeup, into their collections to create bold and playful looks.
- **Entertainment and Events:** The entertainment and events industry can leverage the clown aesthetic trend by incorporating clown performers, whimsical decor, and interactive experiences to create unique and memorable moments for audiences.

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